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NicolePelto

Writer & Editor

Location icon United States

Harriet the Spy was my hero growing up. Like Harriet, I’ve always had my notebook within arm’s reach and an obsession with capturing moments, ideas and dialogue. My notebook and library card were the most formative tools in the creation of who I am today: a thoughtful, open-minded and observant person with a deep love of the written word. These qualities help me capture brand stories, write compelling copy, develop laser-focused pitches and add a persuasive, human touch to campaigns supporting my clients' products and services.

In my career, I’ve had the opportunity to channel my love of reading, writing and strategy into producing content and communications plans. I know how to flex my writing skills under the heat of a deadline, staying on brand and on schedule.

Want to learn more about my experience? Please reach out!

email: [email protected]

Portfolio
Bakewithzing
Living Bread with Daniel Leader

In his just-released groundbreaking book, Living Bread: Tradition and Innovation in Artisan Bread Making , Daniel Leader, owner of the iconic Catskills bakery Bread Alone, offers a comprehensive picture of his sought-after baking philosophy for the enthusiastic home baker.

BLOG
04/04/2018
Multitasking Kills Creative Flow

Multitasking is a myth. In an era ruled by dinging smart phones, we are conditioned to respond to every notification. While it seems like constant multitasking is the new norm, research has proven that what we know as “multitasking” is just switching between tasks at hyper speed. Our focus is fragmented. Instead of saving time, multitasking zaps our energy and makes us less productive. When we can’t find time to focus, we not only become less efficient, we also lose access to creative flow.

BLOG
02/29/2016
Tech Tools to Upgrade Your Workflow

It’s Monday morning and you’re in a stare down with another monster to-do list. For maximum work day output, it’s smart to have systems in place. Here are a few tools we use to propel ourselves into the zone.

BLOG
10/03/2017
P is for Patience - Stratacomm

Branded content. Micro-influencer campaigns. Social advertising. The world of strategic communications has many darlings. We all know the anatomy of a strong brand narrative but when it comes to getting a story published, it can be easy to forget the art of traditional media relations.

ARTICLE
Never Say Die

In a coal mine in the Appalachian mountains, the engine used to shift overburden provides a prime example of how important the partnership is between the mine operator and MTU engineers and distributors. The target runtime of the engine was 20,000 hours up to the first engine overhaul, but it has now clocked up double that figure. What is the secret? The answer is a robust engine design as well as precise tuning of the engine to its application and perfect maintenance.

ARTICLE
Keeping Calls Connected

The jump from our dialup and home phone lines to wireless internet and smartphones began gradually and then exploded. Our expectations of a 24/7/365 connection continues to rise, and our patience has plunged. In today's hyper-connected world, we expect nothing less than uninterrupted phone and internet signal and momentary loss of service can seem unbearable.

ARTICLE
10/26/2016
Remedy the Skills Gap with Apprenticeship Programs: IndustryWeek

While the public is focused on growing jobs in the United States, what’s in dire need of a spotlight is the importance of cultivating a skilled workforce. A 2015 report by the Manufacturing Institute states nearly 3.5 million manufacturing jobs will need to be filled over the next decade and two million are expected to go unfilled due to a major lack of skilled candidates.

INTERVIEW
06/04/2019
Dinner With Abra, Celebrating Her Debut Cookbook, Ruffage

"You know what you like. Taste it. If you like it, that's enough." - Abra Berens On June 14, Zingerman's alum Abra Berens will host a homecoming dinner in celebration of her debut cookbook Ruffage: A Practical Guide to Vegetables at Zingerman's Greyline. Ruffage has been recognized by the New York Times as one of the ...

ARTICLE
05/03/2019
What's New at the Roadhouse - Zingerman's Community of Businesses

Have you stopped into the Roadhouse lately? If you have, you may have heard excited whispers from the Roadhouse team and our guests about our James Beard nomination for outstanding service. You may have also noticed some modest but significant upgrades in carpet and paint in addition to a new bar top.

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