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Lynnett Yip

Writer

Location icon Malaysia

Wordsmith, avid traveller, foodie and on a pursuit of discovering and trying new things.

October 2012-June 2017: Helmed the beauty section of The Malaysian Women’s Weekly, one of Malaysia’s bestselling women's lifestyle magazines, for almost 5 years.

June 2017-January 2018: Joined a team of beauty writers-slash-lovers to produce useful beauty content for the esteemed Her World Singapore.

Other notable experiences: Content writing, copywriting, web writing, Chinese-to-English translation.

Showcased here are just some of my work throughout the years; do drop me a line if you'd like to see more writing samples.

Get in touch for collaborations and opportunities.

Portfolio

Freelance (sorted by date)

Editorial: Her World Singapore

Her World Singapore (Sep 2017)
09/01/2017
Beauty News (snippets)

Co-author of the regular monthly column. For this issue, I attended the media event and floor tour, and authored the 1-pager on the new TANGS Beauty Services floor

Her World Singapore (Sep 2017)
09/01/2017
New-gen Clay Masks

Compiled the relevant products and authored the 2-page feature

Editorial: The Malaysian Women’s Weekly

The Malaysian Women's Weekly (Dec 2016)
12/01/2016
Present(s) Perfect

Compiled and authored the 4-page feature on Christmas beauty gifts

The Malaysian Women's Weekly (Nov 2016)
11/01/2016
Travel Essentials

Planned and organised the product styling photoshoot with Fashion Editor; main author for the 6-page spread

The Malaysian Women's Weekly (Oct 2016)
10/01/2016
Keeping It All In The Family

Attended a press trip by Dr. Wu to Taipei, interviewed the father-son duo as well as celebrity Hannah Quinlivan and authored the 4-page feature alongside other family-owned businesses

The Malaysian Women's Weekly (Sep 2016)
09/01/2016
Beauty News

Main author for the monthly column; interviewed key brand experts of Skeyndor and It Cosmetics for this particular issue

The Malaysian Women's Weekly (Jul 2016)
07/01/2016
Ready For A Hair Adventure?

Managed the hair makeover sessions, directed the photoshoot and authored the 3-page feature

The Malaysian Women's Weekly (Jun 2016)
06/01/2016
Spa Awards 2016

Coordinated spa reviews and authored a 14-page winners feature

The Malaysian Women's Weekly (Apr 2016)
04/01/2016
Yours, Naturally

Co-ordinated the product styling photoshoot and authored the 4-page feature on natural and organic beauty products

The Malaysian Women's Weekly (Feb 2016)
02/01/2016
Scent From The Heart

Compiled and authored the 1-page feature on fragrances

The Malaysian Women's Weekly (Feb 2016)
02/01/2016
Staying Power

Managed the photoshoot and authored the 4-page spread

The Malaysian Women's Weekly (Jan 2016)
01/01/2016
A State Of Harmony

Interviewed SVP, Global GM of Origins and authored the 2-page feature

The Malaysian Women's Weekly (Dec 2015)
12/01/2015
Blush Crush

Co-ordinated and styled the product shoot for a 2-page feature on blushers

The Malaysian Women's Weekly (Nov 2015)
11/01/2015
Beautiful Skin Starts Here

Attended a press trip to Tokyo for Decorté's new product launch and authored the 3-page feature

The Malaysian Women's Weekly (Oct 2015)
10/01/2015
Anti-Ageing Jewels

In charge of the product styling photoshoot and authored the 2-page feature

The Malaysian Women's Weekly (Oct 2015)
10/01/2015
The Icons

Organised the product styling photoshoot and authored the 4-page spread

The Malaysian Women's Weekly (May 2014)
05/01/2014
Sights Of Melbourne

Attended familiarization trip to Melbourne, Australia. Author of the 3-page feature and photographer (most pictures)

Advertorial: The Malaysian Women’s Weekly

The Malaysian Women's Weekly (Jan 2017)
01/01/2017
Chanel advertorial

Authored a 2-page paid advertorial for Chanel's new product launch

The Malaysian Women's Weekly (Jan 2017)
01/01/2017
Laneige advertorial

Authored a 2-page paid advertorial for Laneige's key product campaign

The Malaysian Women's Weekly (May 2016)
05/01/2016
Liese advertorial

Managed the on-site photoshoot and authored the 2-page paid advertorial on Liese's best-selling DIY hair colour

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