Liz Barrett

Business Journalist/Author

Location icon United States of America

Award-winning freelance business journalist specializing in the beauty business and pizzerias/restaurants.
Author of the food history book Pizza: A Slice of American History.
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7 budget-friendly ways to get publicity

Your restaurant has been reporting stellar sales for several years, your dining room is always full and you've got the local media in your back pocket. Now a new restaurant moved in across the street, hiring a PR agency that helped it hit the ground running with a grand opening event, advertising, mailers and more.

8 ways to sell more appetizers

Guests may skip over your appetizer menu for any number of reasons ranging from cost to lack of enticing options. However, turning a "no" into a "yes" could be as easy as switching up your plating or the way your staff approaches the subject.

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