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Karen Lambert, MBA

Senior Marketing Communications Leader

Location icon United States

My specialty is transforming technical concepts into everyday relatable and engaging language. I've worked in a variety of B2B industries including SaaS, telecom, and IIoT directing marketing, communications, branding, lead generation, and pretty much every facet of marketing.

Digital Communications Strategy
Hubble Strategic Marketing Plan

This detailed content strategy document shows my approach to developing campaigns, social, blogs, and email programs as well as how to measure success with relevant KPI's.

KPA 2019 Guide to Regulatory Compliance

This comprehensive eGuide summarized all new 2019 laws in EHS, HR, and F&I laws at the state and federal levels, and gave summary suggestions to ensure compliance.

Reimagining Retail eBook

This eBook was one of a three-part series that examined retailer challenges in today's increasingly digital marketplace.

Corporate Brochure
COPAN Systems Corporate Brochure

This corporate brochure was the first collateral piece to rebrand and reposition this storage industry pioneer.

The Changing Role of Finance

When the Hubble brand became Insightsoftware, I rewrote and rebranded content with new messaging.

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