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Karen Lambert, MBA

Senior Marketing Communications Leader

Location icon United States

My specialty is transforming technical concepts into everyday relatable and engaging language. I've worked in a variety of B2B industries including SaaS, telecom, and IIoT directing marketing, communications, branding, lead generation, and pretty much every facet of marketing.

Portfolio
Case Study
11/01/2017
St. Joseph's Hospital Case Study

This case study focused on how enterprise mobility helped deliver faster clinicial response time and improved patient care at a major Denver hospital.

Virtual Events
05/05/2020
CAT CHAT Virtual Trade Show

I created this two-day virtual event in response to Oracle's COLLABORATE 20 trade show being cancelled from COVID-19.

Digital Communications Strategy
03/01/2018
Hubble Strategic Marketing Plan

This detailed content strategy document shows my approach to developing campaigns, social, blogs, and email programs as well as how to measure success with relevant KPI's.

Corporate Brochure
01/15/2006
COPAN Systems Corporate Brochure

This corporate brochure was the first collateral piece to rebrand and reposition this storage industry pioneer.

eBook
08/01/18
The Changing Role of Finance

When the Hubble brand became Insightsoftware, I rewrote and rebranded content with new messaging.

eBook
11/01/2017
Reimagining Retail eBook

This eBook was one of a three-part series that examined retailer challenges in today's increasingly digital marketplace.

eGuide
12/17/2018
KPA 2019 Guide to Regulatory Compliance

This comprehensive eGuide summarized all new 2019 laws in EHS, HR, and F&I laws at the state and federal levels, and gave summary suggestions to ensure compliance.

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