Search Engine Optimization Publications
Passionate & creative SEO leader with +7 years of agency experience managing SEO strategy & training. Well-rounded experience between technical, content, and off-site optimization across local, national, and international brands.
Pablo holds a BA in Sociology and is a Bilingual Global SEO Specialist at Meta. He was recently featured in "Real Research: Research Methods Sociology Students Can Use" by CSU, Chico Professor Liahna Gordon. He is fortunate to enjoy a career path through analytics, digital marketing, and social psychology.
Below you can find industry articles I have published over the last few years.
Search Engine Optimization Publications
I f you're looking for a way to optimize your site for technical SEO and rank better, consider deleting your pages. I know, crazy, right? But hear me out. We all know Google can be slow to index content, especially on new websites.
If your website serves a global community, you’ll want to use hreflang tags to help search engines deliver localized content for all of your users.
Website migration can be a complex and challenging process, and getting it wrong can have serious consequences for your business. Likewise, ignoring the need to evolve and update your site can relegate your business to the back of the pack while your competition leaves you in the dust.
With the abundance of possibilities for different types of content and media that are available today, it's only natural that websites are now getting much more complex. That's why it's now more critical than ever before to map out a site's structure so that people find it convenient and easy to browse.
Featured in the 2nd Edition of the Sociology textbook "Real Research: Research Methods Sociology Students Can Use" which includes real-life uses of sociological research methods applied to Content Analysis.