Holly Hughes-Barnes

Content Marketing Writer

United States

Earn more trust. Win more business.

You know your company solves real problems for the businesses it serves – but your prospects aren't so sure. They won't trust you with their business until they are.

Let me help you write the kind of content that builds relationships with your prospects over time, earns their trust, and shows them that your solution is the one for them.

Portfolio

Construction Technology (SaaS)

ClockShark
05/16/2023
ChatGPT in Construction: Can a "Chatbot" Really Disrupt the Industry?

ChatGPT was released to the public in November of last year. Since then, the world has been buzzing about its possibilities - and its dangers. Many people speculate that ChatGPT could be the next big disrupter, like the internet and smartphones of the 90s. Why all the hype?

Thought-Leadership, Con-Tech
03/09/2020
How Coronavirus is Impacting the Construction Industry

The Coronavirus was first reported in China on December 31, 2019. And the coronavirus is slowly spreading. To date, there are more than 438,000 confirmed cases in 179 countries, and almost 20,000 deaths. In response to this health crisis, world leaders and health organizations are making efforts to contain the virus and stop it from becoming a global pandemic.

ClockShark
11/22/2021
A Practical Guide for Building Trust in Construction

Trust is one of the most important things your construction company will ever build. You need it to be able to raise start-up funds, win clients, partner with subcontractors, and find and keep employees.

Thought Leadership, Con-Tech
Getting Construction Crews to Value Safety Compliance

As a field supervisor, it isn't enough just to teach your crew about safety protocols. You also have to instill in them a conviction that those safety protocols are a top priority. Otherwise, your team will view some safety tasks as a burden instead of a necessity.

Clockshark.com/blog
03/22/2022
How To Nail Construction Job Costing and Improve Your Bottom Line

When it comes to job costing, most small construction companies fit into one of three categories. They don’t job cost at all. They job cost, but they measure too few items to be effective. Or they go too far and measure too much. Very few go the Goldilocks route and get job costing just right. This article will show you how.

Thought Leadership, Con-Tech
Understanding DCAA

Government contracts pay well, especially if you're working for the Department of Defense. But, thanks to all the bookkeeping and accounting guidelines, Department of Defense contracts take extra administrative work to stay compliant. Audits help the Department of Defense make sure contractors are worthy of a contract before it's awarded.

Marketing Technology (SaaS)/Entrepreneurial/eComm

Digital Marketing Article for Entrepreneurs/Small Biz Owners
3 Ways Storytelling Fuels America's Largest Monthly Car Show

3 Ways Storytelling Fuels America's Largest Monthly Car Show. What do Kenny Rogers (a retired Major League pitcher), Michelle Beck (a small-town vocational teacher), and Magnus Walker (a famous fashion designer), have in common? They all share a passion for automobiles.

Branding/Employee Advocacy
Four Reasons to Train Your Employees as Brand Ambassadors

4 Reasons to Train Your Employees as Brand Ambassadors Employee advocacy is the new influencer marketing. Or, so says a new study from Sprout Social.And, as cliché as it sounds, that statement is true. Today, businesses of all sizes-from retail giants like Macy's, to smaller service-based companies like Boostability-are empowering their employees to be brand ambassadors.And they're getting incredible results because of it.

Case Studies/White Papers/eBooks/Guides

Real Estate & Home Improvement