Hannah Williams

Freelance Copywriter and Digital Content Producer

United Kingdom

I am a freelance copywriter and digital content producer working out of Sheffield. I have extensive experience writing engaging and informative copy for the web and in print, as well as coordinating digital strategies using a variety of channels and social media platforms.

I am also adept at using marketing using CRM systems, particularly in regards to email marketing, and am proficient in designing and creating print marketing materials using the Adobe Creative Suit.

Portfolio

Freelance Copy

The State Of The Arts
01/10/2015
Going Public

An example of copy written for The State of the Arts, where I served as the Museums and Galleries Features Editor.

The Showroom

The Showroom
Copy for City Mag

An example of copy written to promote activity (max. 400 words). Published in City Mag, a print magazine distributed around the city to a varied audience.

The Showroom
Copy for Targeted Email Campaigns

An example of the many pieces of copy I have written for email marketing campaigns using CRM systems. The content was kept light and informal.

Twitter
Showroom Cinema on Twitter

One of many gifs I have created for the Showroom social media platforms. I have also written copy for numerous tweets, keeping the tone informal and youth-facing.

The University of Sheffield

The University of Sheffield
November 2016
Community Welcome Letter

Wrote copy for the community welcome letter, which was distributed to over 20,000 households in the Sheffield region. The audience was a mixture of local residents and new students. I also liaised with designers to create a brief for the look of the pamphlet.

The University of Sheffield
Ebook for Philosophy Graduates

Designed and wrote the content for the Philosophy alumni ebook, including sourcing quotes, conducting interviews, and using InDesign to structure the document.

The University of Sheffield
The Festival of the Mind Snapchat Campaign

Screenshots from The University's official Snapchat account, which was used to promote The Festival of the Mind. I was responsible for liaising with designers to procure a geofilter, and for formulating the strategy. This included vox pops with the local public, utilising our filter to promote the #happysheffield digital event.

The University of Sheffield
2016
Public Responsibility Website Scoping and Brief

A document intended to guide the development of the new Public Responsibility web pages. This included scoping similar corporate webpages, and developing a brief for the website and its content.