Articles/Blogs
The Reviews Are In!
"Erica is sharp, witty and always makes her deadlines. What more can you want?"
–Bruce Fretts, former Senior Editor at Entertainment Weekly
"Erica is a true copywriter. Her knack for words is unparalleled. She has an innate sensibility of knowing how to create captivating copy and she works fast. Her sense of humor and amazing ability to adapt to all types of environments makes her such an asset. I enjoyed working with Erica tremendously [at Quantified Media] and look forward to working with her again soon."
–Suresh Seneviratne, Sr. Social Media Manager at Amazon Glow
"Erica has a fun yet very precise way of writing great and engaging copy. She is our Head of Copy in our Social Media team and acts as the main editor of our creatives ensuring that everything is ready for publishing. Works well in a team and collaborates, motivates the team to drive progress and brings up her concerns whilst executing at the same time. As the final review on the assets that are already created, she gives good guidance on corrections and corrects most of the visuals and written content herself."
–Bernardus Smith, CEO at SaltyLama
Articles/Blogs
It didn't exactly have megaseller written all over it: a simile-packed tale of a "hive-spangled," "third-rate newspaperman" with a "monstrous" chin.
Out of the plethora of sketch comedy groups now acting silly on the airwaves, which one will have the last laugh?
There is no official or legal definition (although maybe there should be, for labeling purposes): 25, 50 or 100 miles could all be considered "local." But most simply, it means food that is produced within a short distance of where it is consumed.
Compositing your family's food scraps is a great way to reduce the amount of organic trash your household contributes to landfills and lessen greenhouse emissions. Not only is composting great for sustainability, it has health, social and economic benefits. There are tons of good reasons to compost.
Here at MinxNY, Hygge isn't some celebrity fad or chic trend. Nope, Hygge (hoo-gah, the Danish concept of celebrating fun times, comfortable and comforting accessories, and seizing the moment) is our whole brand. We practice what we preach each day in the office. (Thank you, ultra-casual dress code, ping pong, and early summer Fridays!)
It's time for a little a tough love on a soft subject: You've probably been abusing your socks. Not intentionally, of course, but still. Socks aren't cheap, high quality ones, especially. (Even with an employee discount, ahem.) And yet socks have it rougher than almost any other item in our wardrobe, partly because we walk on them all day long (ya think?).
Life can get chore-like, what with work, school, commuting, family obligations–all those passwords to remember.
In Denmark, home of hoo-gah, the holidays are (are you sitting down?) drama-free: no boasting uncles, political squabbles or "whatever" teens. Over there, everyone appreciates every last moment of the family gathering. They chill in cozy holiday warmth and put the stress of the rest of the year on hold.