A Sydney-based writer with a degree in marketing. Interested in digital marketing, social media, start-ups and latest trends. She's a contributor at BizzMark Blog.
With the rise of the digital landscape, businesses are finally starting to understand the importance of investing in their online presence. According to Adobe, more than 76% of marketers believe that marketing has changed more over the past 2 years than it did the entire 50 years before.
Marketers and brand gurus everywhere - brace yourselves! Business has just found yet another way to become a whole lot more personal. What branding has done so far in an effort to show a real-life image of the brand's identity, and the strategies marketing has developed in an attempt to make the brand readily available will all gain a new, personalised dimension.
One of the essential elements of successful innovation is the ability to create a powerful and engaging product vision, an overarching plan that you need to build before trying to push any new products into the competitive market.In a nutshell, the product vision is your long-term, all-encompassing plan for your new product that looks
As an SEO professional, you know how to adapt your services to your clients' needs. You keep track of the latest SEO trends and understand what tactics you should use to help a client achieve the desired goal. Above all, you have the right tools to monitor and streamline most of your SEO activities and SEO report.
Regardless of its size, every business needs to invest in a robust digital presence to gain a competitive advantage. Unlike traditional, outbound marketing, digital marketing allows you to maximise your reach and, at the same time, connect with the right customer groups.
The number of ecommerce stores being launched daily is large and while a number of these stores operate with a traditional inventory system, there is also online stores which operate as dropshipping businesses. So, what exactly is a dropshipping business and how does one get one off the ground?
In the business world, the competition is as high as it gets. Simply attracting the attention of customers or potential customers isn't enough to ensure a brand's survival or its good reputation. Marketers are always looking for ways to improve their strategy and truly encourage customers to fully commit to the brand.