Dana Meredith

Writer/Editor/Content Strategist/Multi-Channel Marketer

United States of America

Creative, strategic thinker with a passion for writing and an eye for design. I thrive on managing projects and campaigns from concept to completion, meeting all deadlines along the way. Highly organized, I focus on the big picture without losing sight of necessary details. I appreciate working with creative, positive teams who do what it takes to get the job done. Whether working for multi-million-dollar corporations as an editor, copywriter, PR executive, or retail manager, or for mom-and-pop shops as a floral designer, I’ve always found ways to add value and drive results. This broad experience has rendered me flexible and able to collaborate effectively in multiple environments, on any level. Whether I’m addressing the needs of a 360⁰ multi-channel brand, optimizing content, writing a pithy headline, scripting and presenting videos, planning events, or creating the perfect floral arrangement, I strive for excellence in execution.

I bring the solid values of a Midwest upbringing combined with the experience of having lived in New York and Paris; the creativity of an artist balanced with practicality and common sense; and the wanderlust of a mountain backpacker along with a grounded awareness of reality. I possess a highly developed appreciation for art, design, travel, food and nature – and a professed weakness for cheesecake. Throw in a little live music and I’m good to go.

Portfolio
Taste of Home
05/02/2018
12 Timeless Cooking Tips We Learned from Grandma

When I think of my grandma, I think of her in the kitchen. Whether she was baking bread, making rice pudding or keeping an eye on her old-fashioned pressure cooker (who knew they'd become trendy again?), many of her days were spent over the stove or at the kitchen sink.

Taste of Home
09/26/2017
What You Should Know About Your Heirloom Pyrex Dishes

The stacked Spice O' Life vintage Pyrex casserole stashed in my mother's cupboard has seen more meals of creamy ham and scalloped potatoes, spaghetti bake and chicken with rice than either of us can count. These trusty dishes have stood the test of time and are now sought-after collectibles.

Taste of Home
02/10/2018
Which is the Best Instant Pot For You?

I distinctly remember the rappity-pop-pop, rappity-pop of my grandmother's old pressure cooker rattling away on the stove in her kitchen. While I associated the sound with her soon-to-be delectable homemade rice pudding, I steered clear until that final hissing of steam died off.

Taste of Home
04/10/2018
I Made a Face Mask for Under $1. The Results Were Seriously Surprising.

Photo: Shutterstock/kazmulka If I had back every dollar I've spent on face creams, masks and lotions, I could probably retire tomorrow. Smoother, tighter, brighter, wrinkle-free-all the promises somehow never seem to live up to the cost. With popular brands suggesting I drop $12 or even $70 for radiant results, I decided to experiment by making my own face mask using items readily available.

Video/Magazine layouts

FacetJewelry.com
Weave+a+two-strand+bracelet

You'll learn the easy, alternating pattern that gives this bracelet its shape. Plus, see how subtle changes can change the look and feel of this fun piece, and get tips on how to make it with different-sized beads.

Bead Style magazine
Vintage revamp

Jewelry design and how-to article for Bead Style magazine

Bead Style magazine
Nature's treasures

Jewelry design and how-to article for Bead Style magazine

Copywriting: Model Railroader Video Plus launch

Copywriting: Cabin Life Ad Agency campaign

Cabin Life
Cabin Life Ad Agency Campaign

Six-week campaign directed at ad agencies with potential Cabin Life advertising clients - Week 5: Printed card

Cabin Life
Cabin Life Ad Agency Campaign

Six-week campaign final mailing: Media guide sent with targeted Cabin Life tear sheets and 's'mores' kit featuring a giant marshmellow with Cabin Life logo.