Debbie Kumararaj

Social Media Coordinator

United States

The pursuit of digital excellence, innovative thinking, and quantifiable impact drives my professional journey. I led transformative brand initiatives by consolidating fragmented social channels and introducing streamlined processes that more than doubled audience growth. Across roles, I've championed editorial leadership and developing appealing, conversion-oriented copy. My goal is to turn complex ideas into actionable messages that resonate with diverse audiences while reinforcing brand authority and trust.

The results speak volumes. I helped increase blog traffic by 117% year over year and established recognizable thought leadership within highly competitive markets. I thrive in environments where continuous improvement and creative risk-taking are encouraged. My perspective is always forward-thinking, ensuring that social campaigns and content strategies are optimized not just for today's standards but for tomorrow's opportunities.

Portfolio
ECI Software Solutions
03/03/2025
Empowering Future Women Leaders | Leadership & Innovation

I worked with an internal writer to create this blog, and I edited and posted it. Discover how women in tech are breaking barriers, fostering leadership, and shaping the future through mentorship and innovation.

ECI Software Solutions
04/14/2025
Industry-Specific ERP Boosts ROI and Success Rates

Managed the freelance writer who wrote the article, edited, and posted it. Niche ERP solutions improve implementation success, compliance, and efficiency. See how industry-specific ERP systems help businesses achieve better results.

LinkedIn
Managed agency who wrote the post

Last week, nearly 100 of our leaders from around the world came together for three days of connection, planning - and giving back. As part of our leadership training, we embraced one of ECI's core values - Embrace Community - by building bikes for children in need. The bikes were donated to Grace, an organization making a real difference in the lives of local families in crisis. We’re proud to lead with purpose and support organizations that make a real impact.

LinkedIn
Managed agency who wrote the post and created the video

Just because you've locked the doors doesn't mean you'll never face a break-in. That's why every household needs an escape route - and every business needs an incident response strategy. Discover what contingency plans Anna Grubb has in place to soften the blow of a data breach.πŸ‘‡

LinkedIn
Managed agency who wrote the post and created the image

If one-size-fits all doesn't work in ERP, why should AI integrations be any different? Unlike some software providers, our AI is: βœ”οΈ Built by industry experts: We combine deep industry knowledge with technical expertise to ensure our AI is practical and relevant. βœ”οΈ Designed with purpose: We don't add Al for show. Every feature is crafted with real-world challenges in mind. βœ”οΈ Tailored for your industry: Each of our tools are as unique as the industries we serve. Because we’re not here...

Facebook
03/24/2025
Created Facebook post copy and video

Here at ECI, we believe work-life balance isn't a luxury - it's a necessity. That's why we give our employees a day off each year to unplug and recharge. We call it a Well-being day and with a company as diverse as ours, it looks a little different for everyone. See some of the ways our people spent their time off. ⬇️ #WorkLifeBalance #ECISolutions #EmployeeWellbeing #CompanyCulture #ECIWellBeingDay

Facebook
04/11/2025
Facebook social post written with the help of ChatGPT

Congratulations again to Marlene Summers and our whole customer service team for winning 3 Stevie Awards! πŸ† We are thrilled to have such dedicated people on our team, and we're happy that they're getting the recognition they deserve. #StevieAwards #CustomerService #ECISolustions #StevieWinner2025

Facebook
05/23/2025
Facebook social post written with the help of ChatGPT

πŸš› Big moves at Burgers Carrosserie! πŸ’ͺ Just one month into their new ERP system and this manufacturing company is already seeing real results. With Ridder iQ in place, they're unlocking new efficiencies, streamlining operations, and building a stronger future β€” and we’re proud to be part of their journey. πŸ™Œ From setting up smarter processes to growing with confidence, it's all about giving them the tools to succeed. Here's to the road ahead! πŸš€ #CustomerSuccess #BurgersCarrosserie #ERP...

ECI Software Solutions
10/28/2024
3 Terrifying SMB Mistakes & How Cloud Solutions Can Fix Them

Check out these 3 true SMB horror stories & learn how cloud solutions saved the day. Protect your business from ransomware, disasters, & costly mistakes. (I wrote and researched this article, based on real customer stories.)