Travel Writing
Caroline Howley
Freelance Content Writer and Editor
United Kingdom
Fifteen years' professional experience in editorial content, journalism, and digital marketing. Specialist topics include travel, retail, and marketing.
United Kingdom
Fifteen years' professional experience in editorial content, journalism, and digital marketing. Specialist topics include travel, retail, and marketing.
Travel Writing
We take a closer look at Hungary's newest Bib Gourmand restaurant, which brings something refreshingly different to the country's dining scene.
Twenty Buddhist monks hurtled down the wide stone jetty, whooping and laughing. Keen to escape the swell of the midday sun and the thick black smoke billowing from the beach's numerous barbecues, a number of the party plunged headlong into the silver water, burnt-orange robes fanning behind them.
Flight prices change every day, so it pays to know how far in advance to book flights if you want to save money. Read on for top tips from our experts.
Our maroon train chugged through the sun-drenched Sri Lankan countryside, past palm trees, forests filled with firs, and wooden huts with bonfires crackling outside, writes Caroline Howley.
The Michelin-recommended Hotel Rangá offers the ultimate Icelandic Adventure.
Check out our recommended itineraries for two weeks in Thailand on a shoestring, mid-range, and luxury budget
In between relaxing at Budapest's spas and partying at the ruin bars, make time to explore its intriguing communist history.
This is more than just a restaurant: cook with the chefs; learn how to craft your own fermented drinks; make your own pottery; stay the night and wake up to a ...
Words and images by Caroline Howley. Men relax on the roadside, swigging potent rum and playing dominoes; muscle-bound street artists flog their colourful wares, topless in the balmy heat. Doors flung open offer intriguing windows into the lives lived on these streets: the buzz of barbers' shears, a few bars of brash salsa music from a radio, the pungent aroma of cigar smoke.
The intoxicating freedom of long-term solo travel is something everyone should experience at least once in their life.
The Michelin-recommended ICEHOTEL in Sweden offers a one-of-a-kind, once-in-a-lifetime experience.
From resplendent architecture and heavenly spas to immersive museums and unique bars, Budapest delivers absolutely everything you could want from a long weekend away.
Soaring through the clouds at 30,000 feet shouldn’t be stressful, uncomfortable and tiring. Quite the opposite – flying should make for an exhilarating start to your vacation. Fortunately, after spending endless hours in airports and on planes, frequent fliers have a treasure trove of flight hacks to ensure an enjoyable journey. And today, we’re sharing their top tips with you.
Flying for the first time or for the first time in a long time? It’s worth brushing up on your airplane etiquette. When it comes to air travel, there are many dos and don’ts, from who gets armrest priority to when and how it’s okay to recline your seat. Follow our guide to flight etiquette to help ensure a smooth flight.
Where to stay, where to eat and what to do in the Tokaj-Nyíregyháza touristic region
Step away from the tourist trap of Plaka and descend into the historic underworld of Athens.
Airports are your gateway to the world, but they can also be overwhelming. Check out our guide on how to navigate an airport and start exploring.
Discover the best travel podcasts that will inspire your wanderlust. From celebrity interviews on The Travel Diaries to deep dives into unique destinations with The Atlas Obscura Podcast, explore captivating stories and practical travel tips from renowned explorers and adventurers.
With secluded beaches, thermal waters, wine from the gods and a life expectancy that tops 90, the isolated island of Ikaria epitomises Greek life at its purest. No wonder Icarus chose this spot to fall.
Travel experts Caroline and Phil agree that Bangkok is one of the world's great tourist cities, but their reasons for loving it are very different. Here's the scoop.
The Michelin-recommended Kakslauttanen Arctic Resort offers once-in-a-lifetime experiences for young and old.
Flying can be the start of a thrilling adventure or a much-needed relaxing break. However, if you’re not well-prepared, it can also be a pretty uncomfortable experience.
Affordable wellness retreats in Asia offer amazing experiences at low prices. Here are the best cheap retreats in Thailand, Bali, and beyond.
With its cobbled streets, gothic architecture and hundreds of spires reaching for the sky, the Czech capital of Prague looks like it’s straight from the pages of a fairytale. It’s also deeply historic, with roots reaching back to the 8th century. Add in a tradition of hearty food, crisp beers and classical music, and you’ve got a dream city break destination.
Need to plan a multi-city trip but not sure where to start? Discover how to book multi-city flights with our guide.
Cannoli shops and cocktail bars sit alongside truly breathtaking churches on the marble streets of Palermo.
Discover the top travel blogs that inspire your wanderlust and help you plan unforgettable trips. From budget travel tips by Nomadic Matt to luxury adventures with The Blonde Abroad, find the perfect resource for your travel style, whether you're a solo female traveler or a savvy points collector.
There’s plenty to do and see in this sunshine destination, writes Caroline Howley, and it’s easy for travellers from the UK to make the most of it on a budget.
Commercial planes are statistically the safest form of transport. Yet, more than 25 million people in the US experience some form of anxiety around flying. At its worst, a fear of flying means missing out on visiting friends and family, attending events like destination weddings, traveling for work, and seeing the world.
Magnificent architecture, immersive historical attractions, thousand-year-old spa culture, and an ultra-hip bar and restaurant scene combine to make Budapest an outstanding city break destination.
Caroline Howley takes in the sights, sounds and scents of the historical city of Porto. "Love: that deep feeling. It will bring you happiness or
One of Lithuania's top chefs, Vita Bartininkaite, tells us about her career path and passions, from her micro-seasonal cooking and 100-year-old sourdough ...
Want to glide through the airport like a seasoned pro? Caroline Howley spoke to industry insiders and frequent travellers to find out how to make sure the start to your trip puts you in the holiday mood.
Are you in serious need of a vacation, but working with a tight budget? Here are ten easy travel hacks on how to find affordable flights.
Those conversations you only have with strangers in bars 1,000 miles from home. Each week we'll chat with an avid traveller. This week we're speaking with Pam, a travel enthusiast and grandma, who started solo backpacking at the age of 60 as a birthday present to herself.
A look inside The Sukhothai Bangkok, a five-star Thai hotel with impeccable service
The mighty Danube slices Budapest cleanly into two halves, each radiating its own distinct character.
You’ve missed your flight—a frustrating situation, no doubt, but it’s not the end of the world. With quick action, you may still reach your destination with only a slight delay.
Looking for warm places to visit all year round? Check out ten of the hottest destinations, including Goa, Bali, and Koh Lanta.
In today's edition, we're jetting off to the dreamy Caribbean island of Nevis - a paradise famous for its idyllic beaches, royal visitors, and 'Killer Bee' cocktails. We chat to James Brown, a business owner from Nevis who has lived in the UK for many years, to find out how best to explore the island.
"Cambodia took my breath away. We started in Siem Reap, exploring the spectacular ruins of the 9th century Angkor Kingdom by bike."
What is the best seat on a plane when flying economy? Find out where to sit to boost your comfort, reduce turbulence, and get the best views.
Not sure which items are allowed in your hand luggage or checked baggage? We share the things you can and can't take on a plane.
The central Vietnamese city of Hoi An isn’t the first destination that springs to mind when booking a Southeast Asian holiday.
Looking to make money while you travel? Here are 30 jobs that you can do while traveling the world!
Words and images by Caroline Howley. Why should you venture to the islands of Villa Clara when travelling in Cuba? When you think of Cuba, colourful images of Havana tend to spring to mind. But to truly make the most of a trip to this iconic country, you need to explore a bit ...
Travel Book Club: from epic adventures to fictionalized memoirs, we asked some of our favorite travel experts to weigh in on the best books on travel.
While setting off on an adventure is exciting, taking to the skies for the first time can also be pretty daunting. After all, it’s not just about the flight itself – you’ve got to work out how to navigate an airport and board and disembark the plane.
What’s the difference between round trip and one way? And why would you book one way vs a round trip? Between dates, times, baggage allowances, different airlines and routes, when you’re trying to get the best deal, booking flights can be a little confusing.
From travel documentation and visas to baggage allowance and customs, read on to find out everything you need to know.
In today's Living Abroad Edition, we're talking to five expats to find out what they love about life overseas, what they miss about the UK - and whether they'd ever move back.
Retail Writing
Post-purchase communications can significantly impact brand loyalty. Here we explore the channels and marketing strategies helping retailers to maximise retention.
Retail Week's new report spotlighting the top 10 global ecommerce trailblazers is now live. Now's your chance to find out which retailers feature and what you can learn from their leading ecommerce strategies. Featuring fresh insights, retail case studies and expert opinion, access your free copy of The World's Best Ecommerce Retailers report today.
As retailers race to keep up with snowballing trend cycles, consumers are demanding hyper-personalised and on-demand offerings.
The pressures are finally easing for grocers, who have spent a gruelling few years firefighting spiralling inflation, the cost-of-living crisis, the much-maligned business rates system and supply chain disruption.
The grocery store of the future is already here. From embracing emerging technologies, prioritising investment in sustainability and forging third-party tie-ups, here’s how UK grocers are future-proofing their stores.
Ecommerce today isn’t easy. Supply chain disruptions, global political instability and soaring inflation are just a handful of the challenges piling on the pressure. And as we enter a third year of high living costs in the UK, cash-strapped consumers are set to remain conservative with their spending, pushing retailers to work harder than ever to win digital spend.
When it comes to ecommerce, traditional strategies alone no longer cut it. While it may be easier than ever for consumers to shop online, attention spans are getting shorter and the competition vying for market share is ever greater.
How to use the flexible workforce to win the war for talent
What learnings can businesses take from our ranking of the retailers beating the odds and getting productivity right? With mounting economic challenges, retail workforces need to meet the demands of today, not cater to retail conditions that existed five or 10 years ago.
Consumers are increasingly moving to ecommerce, more so now than ever before in light of the coronavirus outbreak.
Power your cross-border strategy for the new ecommerce
In today’s frugal environment, retail pricing matters more than ever.
Marketing and Business Writing
Collaboration on sales enablement content makes all the difference.
Improve the reporting on your content marketing, and executives may be more likely to keep buying into the strategy. - Content Marketing Institute
By using a growth marketing mindset approach, Sujan was able to drive 8.2 million unique users to his clients' sites last year alone. Learn how, here.
"Comfortable" and "Creative". These two Cs will prove super-useful in helping you and your team overcome call reluctance.
Want to learn the Dos and Don'ts of LinkedIn Lead Generation Campaigns? Here are 6 fool-proof strategies that guarantee leads on LinkedIn.
You don't just want to run an agency. You're wondering how to start a digital marketing agency that clients will keep coming back to.
A discovery call can put your sales process on the line if you fail to make the first conversation matter. Master the art of discovery calls with these 5 steps.
It’s no secret that marketing and sales have edged closer together over the past decade, as they work together on moving prospects from the awareness stage all the way down the funnel to conversion.
Self scheduling simply means letting employees choose their own shifts. By following the right process, you can reap the many benefits of self scheduling.
Email newsletters
Good afternoon reader and welcome back to The Property Ladder. In today's edition, read about the "one-of-a-kind" mansion built by Queen Victoria's champion piper. It's on the market for just £300,000. Elsewhere, what do Anne of Cleves and Jamie Theakston have in common? Our Property of the Week holds the answer.
Today marks 52 years since so-called Decimal Day - the date when Britain switched to a decimal monetary system. On February 15 1971, the old system of pounds, shillings, and pence was out and the decimal era began. How do you replace an entire currency?
Good afternoon, Welcome back to The Travel Guide. Today's edition is all about sustainable travel - how can we enjoy the world while treading lightly? Is Finland the perfect country for sustainable travel? And can a luxury rainforest resort ever be truly eco?
Good afternoon reader and welcome back to The Property Ladder. There are plenty of highlights packed into today's edition, from this fairytale thatched cottage with its own stables and tennis court to this huge 1920s house that has just undergone an interior facelift.
That's around 508 million pounds of cheese per year - roughly the weight of 127,000 cars. 🧀 Why cheese? Obviously cheese is a wonderful and delicious food - but this isn't exactly why it's disappearing from shelves. Apparently, cheese falls into a category of "CRAVED" items, meaning it is 'Concealable, Removable, Available, Valuable, Enjoyable, and Disposable'.
On this day in 1547, King Edward VI - the only son of Henry VIII and Jane Seymour - was crowned. He was just nine years old. Despite his tender age, Edward had already lost both his parents when he was crowned King Edward VI by Archbishop Thomas Cranmer at Westminster Abbey.
In today's edition we're visiting dreamy Croatia. In The Hotel Bar, we sit down with award-winning travel writer and author Mary Novakovich, as she shares the joy of swimming in nameless waterfalls and feasting on Ston oysters & rakija in this "extraordinary" country.
Wearing red, orange, black and cyan may not be a great idea in areas where there are lots of mozzies, according to University of Washington research. It was found that a common mosquito species - after detecting a telltale gas humans exhale - would fly towards those specific colours.
Good afternoon reader and welcome to this week's issue of The Property Ladder. It's a bumper edition today, with a focus on historical homes. We're featuring not one but two homes boasting ballrooms this week - our jaw-dropping £5 million Property of the Week and this 15th century, 16-bedroom country house.