Brooke Hardington

Copywriter; Freelance Writer

United States

Hi there! I'm Brooke, a copywriter at a PR agency where I'm responsible for developing brand voice for clients through web copy, social posts, bylines, scripts and messaging. I'm also a freelance writer at SheFinds and Nicki Swift, covering celeb/news topics.

I believe that words have power, but that doesn't mean they should be overused. In fact, they should hold intrigue without overstaying their welcome. So I'll stop talking now, and let my work speak for me. Reach out at [email protected] if you'd like to connect.

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Portfolio

Copywriting

PepsiCo
2021
She Runs It: Working Mothers Of The Year Nomination

I interviewed PepsiCo's Vice President of Innovation & Capabilities, Emily Silver, for an awards submission that spotlighted working mothers. The submission won, and Emily was featured alongside six other professional women who have developed innovative approaches to juggling the demands of a family and career.

MTN DEW
09/25/2020
MTN DEW Outdoor Grants

In September 2020, MTN DEW's Outdoor Grants program fueled outdoor organizations with $100,000 through a series of $5,000 grants.

MTN DEW
11/01/2020
The Big Bold Book of MTN DEW Recipes

In November 2020, MTN DEW dropped a copybook with 96 pages of recipes that feature everyone's favorite soda in ways you've never seen before -- from grilled cheese to cocktails. Spoiler: it's now sold out, but here's a sneak peek.

PepsiCo Recycling
09/01/2019
PepsiCo Recycling Rally SEM Display Ads

PepsiCo was seeking updated display ads ahead of their Recycling Rally re-launch. To date, display ads have boosted SEO traffic by 87.4% and increased user session length by 108%.

IT Cosmetics
09/30/2019
IT Cosmetics Manifesto

IT Cosmetics knows that confidence is more than skin deep. It starts from within and it starts with you

L'Oréal Paris Women of Worth
12/01/2019
2019 L'Oréal Paris Women of Worth Speeches

Each year, L'Oréal Paris' philanthropic Women of Worth program honors 10 extraordinary women who selflessly volunteer their time to serve their communities. The Women of Worth Honorees are celebrated at a star-studded end-of-year gala, and introduced by celebrities within the Women of Worth family. Here are a few of the 2019 introductory celebrity speeches.

Editorial

NickiSwift.com
03/03/2021
Inside Donald Trump's Last Hours As President

This year's transition between presidential administrations was among the most physically demanding in recent memory, thanks to COVID. Here's a look inside Trump's last hours in the White House.

NickiSwift.com
01/25/2021
Aaron Rodgers' Postgame Comments Are Turning Heads

Veteran QB Aaron Rodgers is under contract through 2023, but he made some eyebrow raising comments about his "uncertain future" at a postgame conference. Here's what he had to say.