On Running
I’m a budding writer who started off in the world of diplomacy and international relations. Then I realized you can’t always argue your way out of a global disaster, even with a PowerPoint presentation filled with statistics, colorful infographics and the soothing accompaniment of a Toni Braxton love ballad.
I moved into corporate retail because I enjoy the creativity of designing assortments of items that I think other people would buy. Turned out I was pretty good at it. I worked for 7 years at a corporate retailer (Follett), boosted sales and fantasized about writing.
I know a lot about school supplies, writing utensils and journals, since I focused on those categories for years. I became a closet hoarder of pens and journals, as I do believe the power of the pen will save the universe one day. Journaling is therapeutic and helpful for thought exercises in both a personal and professional capacity.
I moonlight as a sports opinionator who engages other fan subscribers on The Athletic for the Golden State Warriors mostly, and sometimes the Chicago Bulls. I analyze team and player stats for purposes of debating with other superfans. I write discussion pieces that incorporate video clips and stats to emphasize my points. If you're a subscriber to The Athletic, then find me at abelle o.
This profile pic is a shot chart of Steph Curry's made 3-pointers (shouts to @kirkgoldsberry). Like a supernova, he can explode.
I can write funny, interesting and data-driven pieces. I occasionally traipse into the whimsical and absurd, if the occasion calls for it. Serious and convincing pieces cost more time. But they can be done. For all of this, I bring commitment, professionalism (surprise!) and integrity to my projects.
Find me on LinkedIn for hire.
On Running
A story about how food beckoned me and my stomach protested on an "easy" run
Discussion pieces designed to engage fan subscribers on The Athletic
A post for Golden State Warriors' fans early in the NBA's regular season.
Several journalists had already written pieces about the Kevin Durant-Draymond Green blowup that occurred on the bench during a tight, overtime game. This post was an outlet for fan frustration.
A detailed game recap of the Warriors at the Milwaukee Bucks, an Eastern Conference contender; the Warriors played without their defensive anchor (Draymond Green) because Durant locked in for a 10-point victory.
A detailed game recap from another NBA Eastern Conference contender, who visited the Warriors without their best player and crushed them.
This is a fan's assessment of Golden State's top-tier bench players after 30 games into the NBA's regular season.
This is a fan's assessment of Golden State's 2nd-tier bench players after 30 games into the NBA's regular season
A fan's exploration of a trade scenario of one of the Warriors' best and most important players.
A fan's exploration of why Klay Thompson, the NBA's 2nd-best shooter, was slumping for nearly +30 games.