Zoë Fryday

Freelance Editor and Content Marketer

United Kingdom

For 8+ years, I’ve honed my expertise across the B2B content spectrum, from brand messaging to magazine editorial. I help startups and established businesses tell their stories, strengthen their brand presence, and drive sales and growth.

What I offer:

→ Brand and founder-led messaging
→ Content marketing support
→ SEO content strategy and keyword optimisation
→ Email marketing and newsletter campaigns
→ Social media content strategy
→ Feature and news writing
→ Ghostwriting and thought leadership
→ Blog and long-form content
→ UX and website content
→ Press communications and PR content
→ Event marketing and trade show content
→ Content performance analysis and optimisation

Editor of South East Business | Editor and Marketing Manager for Canmaking News |
Former Editor of Bar Magazine | Former Editor of Bar Magazine

Portfolio
South East Business
Flying the flag for Kent

A profile on Laura Bounds MBE, owner of award-winning Kent Crisps and Kent Oils & Condiments, who is putting Kent's vibrant flavours on the global map.

Canmaking News
Latamcan 2026 brings the industry back to Mexico City

A review of Latamcan (the Latin American Canmakers Conference), which united regional producers and global suppliers for three days of technical exchange, market insight and networking in Mexico City.

Brand blog: RamTang' Cello
From kitchen to cocktail: Sally’s chef-led approach to mixology

An article exploring how RamTang’ Founder Sally Chilton's culinary background shapes her approach to cocktail creation – from layering flavours to celebrating seasonal ingredients. A shorter format was published in the April 2025 edition of Bar Magazine.

South East Business
Rolling out regeneration

This cover story feature for South East Business profiles Kresse Wesling, co-founder of Elvis & Kresse, a luxury fashion brand with an unwavering commitment to the circular economy.

South East Business
Uncorking Kent's finest

An article highlighting the collaboration between renowned South East brewer and pub operator Shepherd Neame and Balfour Winery to launch the English Garden Range.