Ads, Stories, Zines, Guides, Websites, Blogs (and more!)
Chris Wright is a freelance writer, editor, and brand consultant based in Los Angeles. He writes about the environment, energy, fly fishing, space, and many other topics, and creates memorable, punchy stories and messages for his clients.
Those clients include excellent creative agencies like KSV and Electric Hospitality; major companies like PECO, Crossfit, ScreenCraft, and SEED health; and rockstar small businesses like Grand Central Watch Repair, Lloyd Pest Control, and MkII and Orion watches.
His marketing and storytelling media include billboards, magazine adverts, novels, white papers, websites, short stories, email newsletters, printouts, zines, stickers, and whatever else he and his clients dream up. He smashes deadlines and delivers copy so clean you can eat off it.
As a journalist and author, Chris reports and writes for outlets like WIRED, Outside, GQ, California Fly Fisher, Fly Fisherman magazine, and Gear Patrol. He's published his first zine (“Cafe Goblin”) and is working on his first novel (“Headwaters”).
Ads, Stories, Zines, Guides, Websites, Blogs (and more!)
A how-to for small businesses seeking to go carbon negative and understand how they can decrease their impact on the planet.
A story about California’s shrinking aquifers—and how drought has affected vital headwater ecosystems where wild trout spawn—for CAFF’s “The Good Fight” column.
A full guide to NYSERDA's program, which will upgrade the state's school bus fleet to 100% rechargeable, zero-emission vehicles by 2035.
A few hours after I bought a 1995 Ford E-350 Econoline van for $2,000 in the fall of 2017, the ABS light lit up on the dashboard.
"Timex Indiglo, bitch," says Pamela Adlon. Adlon isn't wearing her Timex with Indiglo backlight. She's holding it aloft like a torch in her post-production office in Sherman Oaks, demonstrating the survival utility of its electric-blue glow. "I fucking love Indiglo," she says. "I have doomsday, end-of-the-world needs."
On October 20, an uncrewed spacecraft roughly the size of a Sprinter van and traveling at the glacial pace of 10 centimeters per second collided with an asteroid 200 million miles from Earth.
A groovy email newsletter full of dopamine hits and internet giggles. For Electric Hospitality, a creative agency and restaurant group based in Atlanta, GA.
A profile of 15-year-old world fly casting champ Maxine McCormick as she ponders the future of her life—and fishing.
If you know how to swing a wet fly, you can trick trout into eating what they think is a bug rising to the surface of a stream or river. Written by Jake Sotak, edited by Chris Wright.
"I'd been like, 'Hey, could you just, like, improvise a bunch of stuff, record it, and send it to me so I can chop it up?' He's mostly involved in the live part of Marian Hill, but he's also a seriously dope sample guy. People love Steve."
A cover-style advert wrap for PECO's energy efficiency campaign.
The real savior of modern fly-fishing is "Lefty" Bernard Kreh, whose books, videos, and articles on casting, tying knots, and catching fish were the first real introductions to the sport for many of those who stuck around long enough to actually give it a shot.
In 1952, Max Kivel founded a small watch stall in Grand Central Terminal. He called it Grand Central Watch.
A profile of the Spanish Fly tv show host and professional fishing guide.
A teacher's guide for going back to school with tips on distance learning, teaching techniques, tools, and more.
A small business case study on energy efficiency upgrades for a local Philadelphia deli.
A profile of Dusty Tuckness, the most successful rodeo clown in American history. *Notable pick, Best American Sports Writing 2016*
A profile of the Mote Marine Lab coral reef research center, which in 2017 survived a direct hit from Hurricane Irma—barely.
Three seasoned fly-fishing guides showed us their favorite personal spots and tested the best gear of the season.
A new homepage for ScreenCraft, a screenwriting competition, review, and networking service.
A billboard about rising energy costs (and ways homeowners can save) for MassSave.
New data from the ESA's probe, now eight years into its mission, adds significant detail to a portrait of nearly 2 billion objects in the Milky Way.
A zine on the theme of Adaptation from indie watch maker MkII.
All winter long, nearby your house, little creatures are stirring. An important question for homeowners: How to keep out a mouse?
Montblanc sponsored content for GP's "Off the Beaten Track" series.
Stuff happens fast out in the wilderness! Campfire banter, how to fight off a shark, and falling asleep atop a mountain. (An Email Newsletter for Electric Hospitality.)
A 7-part series for SEED and Invictus crossfit exploring how the gut health and the microbiome affects your workout — and vice versa.
Thinking of having your genome sequenced? Here's a primer on how genetic sequencing works.
"You see the shaded areas and the bright areas?" said Aksel Lund Svindal, pointing at the America's Downhill course on Aspen Mountain just before the first men's skier exited the starting gate to kick off the FIS World Cup Finals, ski racing's premier event. "It makes it very difficult to see."
Montblanc’s 1858 collection was inspired by the adventures watches made by Minerva in the 1920s and ‘30s. The Automatic Limited Edition homages the classic stylings of that brand — cathedral-shaped hands, railway minute track — on a bronze-and-green canvas that’s right at home in the wild.
Some of the watch world's most interesting personalities share the stories of the watches that changed their lives.
M any of us capture our surroundings by snapping a photo or, on a vacation, perhaps picking up a postcard or springing for a local artist's painting of a street scene. These are all great ways to portray and preserve a place, but as these five artists prove, they're certainly not the only options.
Biostatistician Steve Horvath can determine chronological age and predict mortality by measuring DNA methylation. He explained how his test works, and what we still don't know.
In 2012, Justin Jeffers set out to buy the perfect pair of loafers-one that was well made, well styled, and well priced. When he couldn't find one, he decided to make them himself.
The universe is constantly beaming its history to us. For instance: Information about what happened long, long ago, contained in the long-length radio waves that are ubiquitous throughout the universe, likely hold the details about how the first stars and black holes were formed. There's a problem, though.
Montblanc sponsored content for GP's "Off the Beaten Track" series.
Scientists are just beginning to gain insight into why our muscles break down as we age—and how we can revive them.
The agency wants to hunt exoplanets, so it's designing star shades and coronagraphs that block out starlight and give telescopes a clear view. How do you tell whether a planet trillions of miles away is Earth-like? You look at its orbit and the starlight reflecting off its surface and atmosphere, which can reveal whether it has oceans, oxygen, or ozone.
It's a shame, really. Venus is nearly the same size and mass as Earth. Its terrain is rocky and compacted, like ours. Once, it might have had oceans. NASA is eager to send a mission there. Unfortunately, its surface is 800 degrees Fahrenheit, with pressure so crushing it'd turn you into paste.
When Covid-19 hit Seattle, Anzela Niraula worried about the bus. Public transportation during a viral pandemic is less than ideal. How, the 32-year-old postdoctoral scholar wondered, would she get to work at the University of Washington, several miles away? She had no car or bike, so she walked, adding an hour to her commute each way.
A new map of the chromosphere’s magnetic field could help us predict solar weather patterns—and anticipate flares that wreak havoc on the power grid.
At five years old, Kimi Werner stood at the precipice of a Hawaiian sea cliff with her father, timing her leap with the rush of the waves so that she would not be crushed against the rocks below.
A few weeks ago, Kimberly C. Lee tied on a rubber worm and sent a long cast sailing into the lake in her backyard: Central Park.
Like a lot of people these days, Coralie Adam has been working from home. On an April morning in the Chicago suburbs where she was quarantining with her in-laws, Adam climbed out of bed, carried her laptop into a small home office, streamed a barre class, then sat down to watch her spacecraft approach a rocky asteroid 140 million miles from Earth.
A surrealist risograph-printed magazine made by the clever goblin who lives in my head (and many talented friends of his.)
So, you want to spend more than $100 on a bourbon. Great! This is your right. (If you haven't tried the army of great bourbons for less than $50 or $25, you should probably start there first.) There are loads of "high-end" bourbons to choose from.
"Artifishal" explores the troubling takeover of fish bred by man.
Editing
The rise of Kamasi Washington and his band, The Get Down.
An exit interview with David Granger, who spent 19 years as the Editor in Chief of Esquire.
Conrad Anker, 53, can't live without climbing.
"That feeling when you're in the starting gate," Aksel Lund Svindal says. "It's minus five degrees Celsius, a perfect crisp day. The sun is right there. There's no wind. The conditions are perfect. To be at the starting gate. To know that the pressure is all on you."
The high-revving V-twin engine of a Scout FTR750 barks to life. Amplified by straight pipes, unfiltered by a muffler, the exhaust note has a deep bellow hidden under sharp, cutting explosions. It’s a sound no one’s heard for 64 years—an Indian motorcycle taking to the starting line at a national flat-track race.