Education
Mary Whitehouse
Word Service Marketing Communications
United Kingdom
Freelance copywriter, PR and marketing communications professional.
Like what you see? Visit www.word-service.com to find out more.
United Kingdom
Freelance copywriter, PR and marketing communications professional.
Like what you see? Visit www.word-service.com to find out more.
Education
Website copy for brand new music institute in the West Midlands, due to open in 2020.
Degree course prospectus for the the opening year at Resonance
Series of emails to FE students looking to study at Resonance in its first year
A series of emails sent to Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.
A series of emails sent to Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.
A series of emails sent to Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.
The second in a series of emails sent to 2017 Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.
Technical
Translating highly technical copy for a scientific audience and communicating the real-world benefits of medical technological innovations.
Article outlining how the UoB's world-leading Quantum Technology programme could contribute to accelerating the delivery of major infrastructure projects.
Brochure for an innovative product designed to protect infrastructure on building sites.
Heritage
The story of a historic home and family and their place in the birth of the game of lawn tennis. The brochure is presented to tennis fans from around the world who visit Fairlight every year.
Homes and interiors
Copy for development brochure for Grace Homes, creators of high quality, distinctive Homes
Copy for development brochure for Grace Homes, creators of high quality, distinctive Homes
Campaign to launch Brockway Carpets' Designer Collection. Included copy for brochure and website, newsletters and launching to key homes/lifestyle media editors
Retail
'Coffee-table' style brochure designed to attract new food & beverage tenants to Birmingham's most exclusive retail centre.
Design and marketing agencies
A website copy refresh for Happy Giraffe, an award-winning full-service creative brand agency
Charity
All copy for a limited edition book which was presented at the close of 2016 to the Society's Patron, HM The Queen, and its President, HRH Prince Michael of Kent.
2016 saw the Royal Life Saving Society celebrate the 125th Anniversary of its foundation in 1891. I worked with the Society's Commonwealth Head Office in the UK and the 125th anniversary committee to develop a microsite, member emails and PR messages to be used in the 29 countries in which the RLSS has a presence.
Article in the April 2016 edition of Commonwealth Voices, the magazine of the Royal Commonwealth Society
A copy refresh for the Royal Life Saving Society's Commonwealth website in advance of its 125th Anniversary year.
FinTech
Landing page for AdviceBridge website
Website for MoneyHive, a bespoke money management service.
Investing | wealth management | financial services
In the wake of the stock market crash and credit crunch, can people still trust their financial institutions?
Is successful investing a man's game? The evidence suggests not.
The rise of the robo-adviser is a warning to financial advisers to ensure that the services their clients are playing for really do add value to their investments.
Editorial feature in Solicitors Journal exploring financial planning options for law firm partners
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos.
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos.
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos.
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos.
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos.
Concepts, scripts and direction for a series of videos explaining the basics of investing. See www.brwm.co.uk/videos.
One in a series of email newsletters sent to clients of BRWM
Website copy for Black Country-based accountancy and financial services business.
Co-operative telecoms
Bristol has been regarded for many years as being at the forefront of principled social and environmental change - but it's also leading the way in the promotion of an ethical economy.
Despite all the bad news we see and read every day, we believe that most people are kind to each other.
We use Wi-Fi in almost every room. But a recent report revealed that half of us are put off from buying or living in a home if it has poor Wi-Fi distribution, with 12% of families having arguments over substandard connectivity around the house.
World Fair Trade Day, a worldwide celebration of the contribution made by Fairtrade to sustainable development, especially where it empowers smaller producers, addresses gender inequality and encourages responsible production practices.
Unified Communications is a collaborative way of working that links together the aspects of traditional "Enterprise telephony" with a multitude of other communication methods all integrated within a single cloud platform.
The brand new Fairphone 3, widely touted as a game-changer in ethical smartphones, now available from the Phone Co-op.