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Mary Whitehouse

Word Service Marketing Communications

Location icon United Kingdom

Freelance copywriter, PR and marketing communications professional.
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Portfolio

Resonance: a new name in music education | website and print

Building anticipation: King Edward VI College | email marketing

Mailchimp email
Welcome to King Ed's!

The first in a series of emails sent to 2017 Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.

Mailchimp email
Ten top tips for GCSE success

The second in a series of emails sent to 2017 Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.

Mailchimp email
'Welcome to College' day

The third in a series of emails sent to 2017 Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.

Mailchimp email
Five reasons

The fourth in a series of emails sent to 2017 Year 11 students to 'keep them warm' in the period between applying for 6th form colleges and making their final choice. Average open rate over 75%.

Bringing history to life: Fairlight | Brochure

Fairlight Brochure
A lawn tennis legacy

The story of a historic home and family and their place in the birth of the game of lawn tennis. The brochure is presented to tennis fans from around the world who visit Fairlight every year.

A cut above: Grace Homes | Development brochures

Development brochure
Langdale

Copy for development brochure for Grace Homes, creators of high quality, distinctive Homes

Development brochure
The Orchard

Copy for development brochure for Grace Homes, creators of high quality, distinctive Homes

Branding stories: Happy Giraffe | Website copy refresh

Happy Giraffe
Making brands happy

A website copy refresh for Happy Giraffe, an award-winning full-service creative brand agency

Commonwealth celebrations: The Royal Life Saving Society's 125th anniversary | website, email communications, souvenir book

Limited edition book
125th Anniversary record of celebration

All copy for a limited edition book which was presented at the close of 2016 to the Society's Patron, HM The Queen, and its President, HRH Prince Michael of Kent.

RLSS 125th anniversary communications
12/29/2015
A year of Commonwealth celebrations

2016 saw the Royal Life Saving Society celebrate the 125th Anniversary of its foundation in 1891. I worked with the Society's Commonwealth Head Office in the UK and the 125th anniversary committee to develop a microsite, member emails and PR messages to be used in the 29 countries in which the RLSS has a presence.

Royal Life Saving Society website
Commonwealth drowning prevention

A copy refresh for the Royal Life Saving Society's Commonwealth website in advance of its 125th Anniversary year.

Investing explained: Barnett Ravenscroft Wealth Management | Website, video and email marketing

Brockway Carpets: launch of Designer Collection

Print, website and PR
Designer Collection

Campaign to launch Brockway Carpets' Designer Collection. Included copy for brochure and website, newsletters and launching to key homes/lifestyle media editors

Telecoms with an ethical touch: The Phone Co-op | blogs, case studies and press advertising

Case study
The Bristol Pound and The Phone Co-op.

The Phone Co-op is proud to the choice of provider for The Bristol Pound. Bristol has been regarded for many years as being at the forefront of principled social and environmental change - but it's also leading the way in the promotion of an ethical economy.

Blog post
The Big Society starts by thinking small

Published date: January 2018 By Mary Whitehouse Despite all the bad news we see and read every day, we believe that most people are kind to each other. How else would you explain the huge response from 4x4 owners to the call from hospitals and emergency services in the recent big freeze across Wales and the Midlands?

Blog post
Upstairs, downstairs: how Wi-Fi Gold can cure the Wi-Fi divide

We use Wi-Fi in almost every room. But a recent report revealed that half of us are put off from buying or living in a home if it has poor Wi-Fi distribution, with 12% of families having arguments over substandard connectivity around the house.

Blog Post
Why Fairtrade is good for Business

Published date: May 2018 12th May is World Fair Trade Day, a worldwide celebration of the contribution made by Fairtrade to sustainable development, especially where it empowers smaller producers, addresses gender inequality and encourages responsible production practices. Bananas, coffee and raffia baskets might be the first thing that comes to mind, but Fairtrade is about the direct relationship between consumer and producer.

Blog post
Six Ways Unified Communications can boost your productivity

Published date: September 2017 By Mary Whitehouse Unified Communications is a collaborative way of working that links together the aspects of traditional "Enterprise telephony" or call handling; such as that done by a hardware telephone system with a multitude of other communication methods all integrated within a single cloud platform.

Blog post
The world's most ethical smartphone

Published date: September 2019 The Phone Co-op has worked with Fairphone, the Dutch social enterprise committed to the development of consumer electronics with a conscience, since it launched in the UK. So we're delighted this autumn to offer the brand new Fairphone 3, widely touted as a game-changer in ethical smartphones.

Tradition brought up to date: Neal & Co | website

Simple yet effective: Intact Kerb Protection | Sales literature

Sales brochure
Intact Kerb Protection

Brochure for an innovative product designed to protect infrastructure on building sites.

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