Steve Hartsoe

From leading media relations and communications strategy at Duke University to reporting global news at The Associated Press, I’ve built my career around telling compelling stories to the right audience.

My background spans media relations, internal communications and executive messaging, with a strong grounding in newsroom instincts and a strategist’s eye for risk, reputation and reach. I’m as comfortable in the weeds of a crisis response plan as I am managing media coverage for high-profile speakers such as Jerry Seinfeld, Tim Cook, Oprah and Coach K.

Areas of expertise include:
• Internal and external communications strategy
• Executive messaging and thought leadership
• AI domain evaluating
• Newsroom-style storytelling
• Crisis communications
• Higher education, research and public policy communications
• Analytics-informed content strategy