Simon Ward

Simon Ward is CEO of ITG (Inspired Thinking Group) and former Commercial CEO of SP Group, a part of St Ives Group.

United Kingdom

Simon Ward established Inspired Thinking Group (ITG) in 2009. Through delivering exceptional marketing services and the development of its innovative Media Centre marketing resource management platform, the company soon attracted major brand and retail clients, including M&S, Audi, PUMA, Boots, KFC and Heineken.

ITG now employs over 360 people at its Fort Dunlop headquarters, Dartford technology centre and at various client offices.

Simon has played a pivotal role in the company’s growth, managing the business and securing investment for expansion and acquisitions. He is currently leading ITG’s expansion into the USA.

Simon Ward SP Group - Prior to forming ITG, Simon Ward was co-founder and CEO of SP Group and commercial CEO of St Ives Group.

Simon Ward
It's good to talk | Simon Ward

The most successful businesses are those with the most open employee communications. Simon Ward explains how you can strengthen staff engagement and morale as your business grows through a comprehensive internal comms strategy. It's good to talk A flat hierarchy with good communication across the organisation is easy to manage when you're a small company.

Simon Ward
When Marketers are not Marketers | Simon Ward

"Yes, I'm a marketing manager, but really I'm a project manager... I just don't have the resource to be creative." I heard this comment from an audience member at a recent round table event hosted by The Drum, where I was invited to sit on the panel.

M&S and SEAT first with live marketing data app

(PRWEB UK) 16 May 2016 -- M&S and SEAT are among the first group of companies to take advantage of Status, which has been developed by Inspired Thinking Group. Status is a live dashboard app that gives a complete up-to-the-minute overview of all their sales and marketing activity.

Simon Ward
Making Local Marketing Work | Simon Ward

Simon Ward explains how, by using Media Centre and SP, Inspired Thinking Group has solved the conundrum of local marketing. As your company grows, and operations silo, having a complete view of your marketing activity becomes increasingly difficult. You may find ways of running a slick national marketing operation, but what about your local outlets?

Inspired Thinking Group acquires Creator

Marketing services and technology company Inspired Thinking Group has expanded into the South East after acquiring London-based Creator. Birmingham-based Inspired Thinking Group (ITG) said the buyout of Creator, which specialises in electronic customer relationship management, would enable it to offer a deeper level of marketing intelligence and customer insight to clients.

Simon Ward
Simon Ward: Operating a 24-hour artwork studio - Simon Ward

A little over twelve months ago, we were pleased to welcome Heineken as a client. One of the most celebrated brands in the world, the prestigious Dutch brewer runs marketing campaigns across the globe, and Inspired Thinking Group (ITG) was tasked with adapting its below-the-line assets for 178 nations.

Simon Ward
Why do companies rebrand? - Simon Ward

There are many reasons a company might rebrand, some admirable, some less so. For instance, a company's reputation may have become tarnished through their own activity, and they look to rebranding as a way of projecting a fresher face to their customers and investors.

Simon Ward
ITG gears up for growth with new MDs - Simon Ward

Delegation is hard. As a CEO, you love your business - you care about every department, every person and every client. You probably even concern yourself with whether the paper's GSM should be re-evaluated, or whether that picture in reception should be moved slightly to the left.

ITG gears up for growth with new MDs

Birmingham, 12 March 2015 - Inspired Thinking Group (ITG) has appointed Chris Heath and Lisa Elrod as joint managing directors for customer service, responsible for all of ITG's customer relations and commercial transactions.

Vitamin boost for ITG

Birmingham, 30 June 2015 - Retail marketing agency Vitamin has bolstered its service offering by partnering with marketing services and technology company, Inspired Thinking Group. ITG has taken a financial stake in the agency in a deal that gives Vitamin access to the group's wide range of services, while boosting ITG's expertise in retail strategy.

ITG's Ward wins EY accolade | PrintWeek

Inspired Thinking Group chief executive Simon Ward is up for EY's nationwide Entrepreneur of the Year award after winning one of the regional heats. Ward was name EY Midlands Entrepreneur of the Year at a ceremony in Birmingham earlier this week.

EY - Simon Ward of ITG named EY Midlands Entrepreneur Of The Year

Simon, who also took home the Technology award, was described by judges as a 'serial entrepreneur' who isn't afraid to take risks and has 'grown a succession of businesses by pioneering new approaches and innovating'. Birmingham-based ITG deliver technology-led solutions to help marketing departments operate more efficiently.

Simon Ward of ITG named EY Midlands Entrepreneur Of The Year

Simon Ward, Chief Executive Officer of Inspired Thinking Group (ITG) has been named EY Midlands Entrepreneur Of The Year. Simon, who also took home the Technology award, was described by judges as a 'serial entrepreneur' who isn't afraid to take risks and has 'grown a succession of businesses by pioneering new approaches and innovating'.