Samantha Kilford

Tech PR

United Kingdom

PR & Communications professional currently working in the B2B tech space.

Portfolio
Cointelegraph
03/05/2023
Russia-Ukraine war: How both sides of the conflict have used crypto to win

[Chainalysis] In the Russia-Ukraine war, both sides of the conflict have been leveraging cryptocurrencies to achieve the upper hand. Pro-Ukraine causes have collected around $200 million from crypto donations, showing how borderless and uncensorable money could be useful in time of emergency.

Infosecurity Magazine
02/09/2023
Dark Web Market Revenues Sink 50% in 2022

[Chainalysis] Revenues generated by underground marketplaces experienced a double-digit decline in 2022, thanks to the closure of the popular Hydra Market in April.

Infosecurity Magazine
01/19/2023
Ransomware Payments Fall by 40% in 2022

[Chainalysis] Ransomware payments fell by over 40% in 2022 compared to 2021, with victim organizations increasingly reluctant to pay their extorters, according to new findings by Chainalysis.

Infosecurity Magazine
02/02/2023
Record $3.8bn Stolen Via Crypto in 2022

[Chainalysis] North Korean state-backed hackers and insecure decentralized finance (DeFi) protocols helped to make 2022 a record year for cryptocurrency heists, according to Chainalysis.

City AM
01/26/2023
A digital pound looks on the cards, despite BoE concern

[FIS] The winds of fortune appear to be turning in a favourable direction for the prospect of creating a digital pound, de- spite the best efforts of the Bank of England’s Governor to nip the idea in the bud.

Mobile News
11/02/2022
Ofcom service rebuke - communications service providers must be more proactive

[MaxContact] UK regulator, Ofcom, recently warned that the quality of service provided by Britain's communications service providers has shown no signs of improvement this year. Businesses need to being adopting a proactive approach to customer service to better support and retain valuable customers.

Customer Experience Magazine
08/22/2022
Why proactive customer service is crucial during the cost-of-living crisis

[MaxContact] Britain's cost-of-living crisis is worsening. Many consumers are left wondering how they will manage soaring bills as the cold months draw closer. Earlier this month, the UK's Big Six energy firms urged customers to contact them ahead of the winter.

Business Leader
08/16/2022
Leading in a recession: how to build success in adversity

[MaxContact] In this guest piece, Ben Booth - the CEO of MaxContact, explores how businesses can continue to succeed even during a cost of living crisis and rising inflation and interest rates. As we all know, life is getting more expensive. So is business.

Skift
07/27/2022
Hotel Tech Vendor Mews Launches Investment Arm

[Mews] Salesforce-backed Mews has launched a dedicated investment arm called Mews Ventures. The company, which provides enterprise software to hotels with what's commonly known as a property management system, or PMS, said it wants to help shape the future of hospitality. Mews Ventures will focus on three areas: transformation, partnerships and product boosts.

theHRDIRECTOR
07/12/2022
Great Resignation is swapped for the Great Return

[iCIMS] The future of the office has been a hotly debated topic by politicians and business leaders alike. Some are strident in their belief that the office is dead, but according to new research*, 70% of the U.K. workforce are working on-site, with a third (31%) preferring to be there full time.

UNLEASH
06/28/2022
Employees are more loyal than ever

[iCIMS] Research by iCIMS found that 87% of 1,000 UK workers and 70% of 1,000 US workers care about the how long they can stay with their employer. Find out why flexible working is not the only priority.

Education Business
03/23/2022
Digital divide still commonplace in education

[Qualcomm] Southampton University has launched a report, commissioned by Qualcomm Technologies, analysing how digital exclusion is being fuelled in classrooms by a lack of access to devices and connectivity.

Tech Advisor
02/25/2022
Qualcomm's new mobile gaming hardware could end the console wars for good

[Qualcomm] When most people think about gaming, they either envision playing on a console or a gaming PC - but not Qualcomm. Instead, the company says, the future of gaming is mobile, with the mobile gaming sector growing much more rapidly than any other - even during the pandemic.

Training Journal
02/21/2022
Beating financial stress

[Ceridian] With UK inflation set to rise to 6% or more in April, financial stress is at an all-time high as households face the biggest income squeeze in a generation. Even before the economic uncertainty of the pandemic, the average UK employee was living payslip-to-payslip, and it's no wonder the start of the year is already taking a heavy toll.

Supply Management
02/15/2022
How procurement can beat mass burnout

[Ceridian] A prolonged period of crisis response has left many procurement professionals at breaking point. According to Ceridian’s survey, 79% of UK workers are experiencing some form of burnout, with the three main causes being increased workloads, mental health challenges and pressure to meet deadlines.

UNLEASH
02/14/2022
How to drive employee optimism in 2022

[Ceridian] Employees are optimistic about the future of work, but they want better from their employers. Find out why Ceridian thinks financial wellbeing is the solution.

Reward Strategy
01/28/2022
54% UK employees feeling optimistic on work life in 2022

[Ceridian] 2022 looks set to host a whole set of new challenges for employees, as inflation, National Insurance and the cost of living all continue to rise. Despite this, new research from Ceridian has found that 54% of the British workforce are optimistic about their work life this year.

Covermagazine
01/17/2022
Blue Monday: Wellbeing opportunities for employers

[Ceridian] Whether you believe in the pseudoscience surrounding the third Monday of the year or not, the so-called 'Blue Monday' gives employers an opportunity to realise and address the ongoing wellbeing obstacles their staff are faced with, particularly two years into the Covid-19 pandemic.

UNLEASH
01/17/2022
Experts discuss EWA this Blue Monday

[Ceridian] Find out why earned wage access is an important need for employees, and why Blue Monday may be the perfect catalyst for changing payroll systems.

Rockingrobots
11/26/2021
One of UK's biggest government agencies re-commits to RPA

[NICE] Earlier this month, NICE-which markets RPA under the term 'Advanced Process Automation'-confirmed that one of its biggest government customers, a major public sector agency in the UK and which it also claims was one of the first significant robot users at scale in the world, had renewed its contract with the firm.

HR Magazine
12/06/2021
'Perfect storm' responsible for Great Resignation

[Ceridian] A majority (61%) of UK and Irish workers are seen to be 'flight risks', as a combination of endemic burnout, a rapidly expanding talent pool and lack of provision for flexible working cause workers to look elsewhere.

Sustainability Mag
10/28/2021
Vodafone & Dreamlab seek new partner for climate research

[Vodafone] Vodafone Foundation has launched an international hunt for climate change research partners to help expand the focus of its award-winning DreamLab smartphone app. Developed by Vodafone Foundation, DreamLab is a specialist crowdsourcing app that accelerates scientific research by using the combined processing power of dormant smartphones while users charge them. DreamLab-powered research has already contributed to COVID-19 research and cancer research.