Rocio Osuna

Marketing Professional

Driven and results-oriented, I'm a bilingual (Spanish/English) marketing professional with 14+ years of experience spanning marketing, education, and biotech/pharma. I have a proven track record in developing and executing successful marketing strategies, adeptly managing projects, and fostering strong stakeholder relationships to deliver impactful marketing solutions for a variety of clients. Dive into my diverse writing samples showcasing my expertise across various industries and content types.

Portfolio

General Content

UCR University Extension
05/01/2024
UCR Degree Completion: Get Started

The UC Degree Completion Program is a state-funded initiative designed to help Californians who have some college but no degree, successfully earn their Bachelor's degree or a professional certificate, and advance their career.

UC San Diego
05/23/2019
Alumni Awards to Honor Exceptional Tritons

UC San Diego has a history of disrupting the status quo, of looking deeper-beyond the surface. That's the Triton spirit. The 2019 Alumni Awards Celebration will mark the 41st year the university will recognize distinguished alumni who, through their distinguished work and outstanding achievements, have brought honor to the university.

Motionstrand
12/05/2018
Choosing the Right Social Media Influencer | Social Media Marketing | Motionstrand

You see them everywhere on Instagram, your favorite influencer advertising their choice of boxed meal kits and subscription boxes. It might get repetitive and irritating to see the same identical posts over and over again but if done right - for brands, influencer marketing is a powerhouse and rightly so as it can generate up to 11 times the ROI of traditional advertising.

Onlinedrugclass
How to Stop Using Drugs-www.onlinedrugclass.com

A study conducted by the Centers for Disease Control and Prevention stated that there were 27,658 Americans who died of unintentional drug overdose in 2007. Unfortunately, this number has been steadily increasing since 1970. The alarming rate by which drugs have commandeered millions of people's lives is not hard to believe, when you consider the effect addiction can have on a person.

Press Releases

Pathway Genomics
07/08/2015
Pathway Genomics Adds Digital Health Entrepreneur Paul Sonnier To Strategic Advisory Board |...

San Diego, CA - July 9, 2015 - Pathway Genomics Corporation, a global precision medicine company with mobile solutions for clinical laboratory testing to empower physicians and their patients to take control of their health and wellness, announced today that Paul Sonnier, digital health advocate and social entrepreneur, is joining the company's Strategic Advisory Board.

Biotechnology

Pipette.com
02/25/2015
Saving the Grand Canyon Masked Clubskimmer - Dr. Daun Stansfield's Mission - Pipette.com

Did you know the Brechmorhaga pertinax (B.pertinax) is an extremely rare clubskimmer dragonfly, with only two documented identifications? What is a Grand Canyon Masked Clubskimmer? Conservation biology is the "scientific study of the nature and of Earth's biodiversity with the aim of protecting species, their habitats, and ecosystems from excessive rates of extinction and erosion of ...

Pipette.com
09/09/2013
Pipette Calibration: The Importance of Pipette Calibration

Most veteran lab technicians and metrology specialists know that consistent pipette calibration allows for greater quality results and saves money on reagents. They realize that being off, even by a slight margin, can create a significant error in lab research. The average pipette typically requires calibration service at least once a year and most biotech companies do semiannual calibration.

Pipette.com
10/08/2013
Disadvantages of On-Site Calibration Service - Pipette.com

Is the convenience of on-site calibration really worth it? While some on-site services boast about their speed and their ability to produce immediate results - that is not always a benefit. Finding a 'quick and convenient' calibration service may lead to sacrificing your pipette's accuracy.

Pipette.com
09/10/2013
CAPP Multichannel Pipettes Increase Productivity in Labs - Pipette.com

Multichannel pipettes are one of the main ways to increase throughput and in turn drive down sample costs especially if you are working with expensive reagents. In The Secret of High Productivity in the Research Lab, Mark Beards stated that life science research is "complex, lengthy, costly, and the failure rate high."