Blogs and Guest Posts
I am a part-time freelance content writer based in Rockville, Maryland. I have 15+ years of experience in content creation and distribution for nonprofits and associations. I’ve been able to boost the impact and reach of written and digital content with hands-on experience in website management, design, development, e-mail, and digital marketing.
I work full-time in digital communications and have practical knowledge and expertise using tools such as content management systems (CMS), e-mail marketing platforms, customer relationship management (CRM) systems, web analytics, graphic design, and layout software.
I have a master's degree in public communication from American University. I hold certificates in digital marketing from the University of Vermont and Hubspot and completed courses on writing for online audiences, SEO and content marketing from the University of British Columbia and the Content Hacker Academy.
Contact me: [email protected]
Blogs and Guest Posts
With proper preparation, guidance and planning, a program director with little to no web management experience can still lead a successful launch of a website and avoid the problems associated with inadequate planning, budget, and staffing. This is how to do it.
A website build or redesign has technical but also design and execution aspects. You'll need to understand both elements and how they work together, for a successful end product.
If you are a nonprofit manager charged with managing a technology project, what can you do to ensure your project is successful? What steps can you take to ensure that the vendor you partner with is the right one for you?
The basic skills you need to have if you want to work as a web editor.
How blogging prepared me for work and a career in nonprofit digital communications.
Published Book and Medium Articles
This article is an introduction to B2B SaaS — a sector within the technology industry — for freelance writers. It defines this sector and outlines the income potential for content marketing writing.
An interview with Filipino-American singer-songwriter Aireene Espiritu.
Advice to nonprofit program teams on items to consider when setting up a new website or redesigning an old one.
SMS Uprising brings together the experiences of activists using mobile phone technology in Africa and provides an understanding of the socio-economic, political and media contexts which activists face. Redante Asuncion-Reed (Chapter 5) analyzes and assesses two mobile activist campaigns by Fahamu, an African NGO.
Website Content Development and Project Management
Save the Children hired me to lead the creation of a web portal for early childhood education. I played a dual role of Product Owner and Content Strategist for the project. I orchestrated the project from initial planning and design, to development and final delivery.