Redante Asuncion-Reed

SaaS Writer | Web and Digital Communications

United States

I write blog posts, articles, and online content for SaaS companies. In my writing, I draw upon two decades of experience as a web content and digital manager for US-based nonprofit organizations and associations. I specialize in writing about processes and procedures (like usability testing, project management, and quality assurance) as they relate to managing digital projects. I also have deep experience and familiarity with SaaS tools and have used them extensively in my day-to-day work.

I work with companies who sell SaaS products to build credibility with your audiences, especially key technology decision-makers. If you work in a SaaS technology company and you’re looking for freelance writing support, please send me an email. I’d love to see if we can work together.

Email: [email protected]


Blog Posts

B2B Writing Institute
How to Launch a Program Website with No Experience: 6 Steps to Success

With proper preparation, guidance and planning, a program director with little to no web management experience can still lead a successful launch of a website and avoid the problems associated with inadequate planning, budget, and staffing. This is how to do it.

Web Content Manager Career Profile | NTEN

Are you a good writer and editor? Do you enjoy working with graphics and video? Are you interested in or have proficiency in using digital and web technology? For people interested in career paths that combine these skills, a position as a web content manager is a good one to explore.

Nonprofit Tech for Good
5 Steps to Prepare for a Successful Website Redesign

A website build or redesign has technical but also design and execution aspects. You'll need to understand both elements and how they work together, for a successful end product.

Redante Digital Blog
Planning an Intranet: 5 Steps for Success

Is your company or organization planning to select an intranet platform? Review these five tips to take you from starting fresh up to the point where you will be ready to write a Request for Proposal (RFP).

Medium Articles

B2B SaaS 101: A Primer for Freelance Writers

This article is an introduction to B2B SaaS — a sector within the technology industry — for freelance writers. It defines this sector and outlines the income potential for content marketing writing.