I Tried Writing Like Everyone Else - It Backfired
There's a weird phase every writer goes through where you start believing the secret to success is imitation. You read your favorite authors, your industry's top voices, and think, If I just sound...
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Writer, traffic builder, and storyteller for brands that want to be found and remembered. I turn ideas into copy that resonates with your audience.
The proof is in the reading so scroll down for a selection of my work.
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References and more samples available upon request.
There's a weird phase every writer goes through where you start believing the secret to success is imitation. You read your favorite authors, your industry's top voices, and think, If I just sound...
There's a quiet kind of madness that lives in every copywriter's process. Mine came alive one afternoon when I stared at my screen, trying to write one sentence. It wasn't even a headline. It was the...
I was 23, fresh out of journalism school, and utterly unprepared to write the obituary for my grandmother's best friend. The family handed me a list of facts: I wrote something proper. Something...
The request came through at midnight from a panicked startup founder: "I need you to write an email that makes our investors fall in love with us again." As I drafted the usual bullet points about...
I'd been writing corporate brochures for a medical supply company. Descriptions of sterile gloves came out like Pulitzer-worthy prose. My boss threw a draft back at me: "It's a damn tongue depressor...
It was my third day camped out at that corner café, pretending to work while secretly people-watching. Then, from behind the espresso machine, the barista - a guy named Jonas with a sleeve of tattoos...