Patricia Conte

Marketing Communications Manager

United States

Patricia Conte is a marketing communications leader with experience as a writer/editor and account manager for clients including those in healthcare, higher education, nonprofit organizations, and food and consumer products. She also operates her own website where she not only partners with brands as an influencer, but delivers mouthwatering recipes and original, vibrant images.

She is focused on strategic communications, and paired with her creative thinking and leadership expertise, she can turn ideas into practice and tell a story that resonates and motivates. Patricia offers organization, flexibility, dedication, and collaboration to all projects she works on.

You'll find Patricia with pencil and paper, her laptop, and even her camera to develop imaginative and compelling content. She works to engage new audiences via social media, creates headlines that pop, brochures that shine, and website copy that tells a story.

Portfolio

Website Development, Management & Content Creation

Provider Pulse Newsletter for TriWest Healthcare Alliance provider network
06/15/2022
Provider Pulse Newsletter June 2022

I was responsible for working with business owners on content requirements, managing writing and reviews (often writing content myself), and coordinating the approval and publication process for this monthly newsletter to approximately 300,000 healthcare network providers. "With electronic funds transfer (EFT), you can get your claims paid faster and more accurately. Paper checks are subject to error if the wrong information has been entered, and receipt of your check depends on the pace...

Healthy Homefront: TriWest Blog
Healthy Homefront

As communications manager for TriWest Healthcare Alliance, I pitched the idea to develop a corporate blog to provide the company's audience with another outlet for easily accessible health information and good-news stories. I worked hand-in-hand with our vendor to develop a brand identity, wireframe, and design the site. I coordinated all scope of work requirements and contracts, led branding and design meetings, and worked to develop content prior to site launch. I led a launch campaign,...

Healthy Homefront Blog Article
04/28/2022
Team TriWest Steps Up at StandDown in Support of Veterans - Healthy Homefront

In March, TriWest Healthcare Alliance (TriWest) employee volunteers participated in the Maricopa County StandDown event. If you're not familiar with the term "Stand Down," it's a military term that refers to the brief period of time given to a soldier to leave an active combat area in order to rest and regain strength before returning to [...]

TriWest Healthcare Alliance - Content Development for Corporate Website
TriWest Healthcare Alliance

TriWest is proud to be On a Mission to Serve. It's who we are. It's what we do. We serve our nation's Veterans and military community in partnership with the Department of Veterans Affairs (VA) to administer the Community Care programs. It's our privilege to work alongside VA to provide Veterans with access to high-quality health care through our network of community providers.

LinkedIn | Developed Life Pages for Freedom Financial Network
Love What You Do. Love Where You Work.

The Freedom Financial Network LinkedIn Life pages were created to attract prospective job candidates, drive recruitment, and build the company's employer brand. These pages reveal what daily work life is like at Freedom Financial.

Grab A Plate - Personal Blog
Grab A Plate

Grab a Plate is a website I created in 2011 to share food stories, photography, and recipes. I continue to grow the site, which generates approximately 25,000 unique monthly views. I manage operations and creative for the site to include editorial content and photography. This is a recipe post I created: Blood Orange Salad with Shallots & Olives.

Ad Strategies - Company Blog
4 Recruitment Tools to Help Reach Your 2018 Goals

This blog post was written for Ad Strategies, a recruitment marketing agency that helps companies market their employer brand. Potential and existing clients can visit the blog to read about the latest in hiring trends and recruitment marketing. "You’ve got your job cut out for you in the year ahead. According to Matt Ferguson, CEO of CareerBuilder, 'More job creation, higher voluntary employee turnover and intensified...' Read more.

The Pogue Center Website
The Pogue Center Cosmetic Facial and Oral Surgery & Medspa

I created website content to detail the cosmetic and oral surgery procedures offered to prospective patients, along with medical staff bios, service descriptions, retail products, blog content, and the tagline for the Center, "Let Our Experience Guide You," used on all branded material. I also worked with vendor to create an updated and more modern and user-friendly company website.

Social Media

Multimedia/Promotional Video

Triwest Healthcare Alliance Corporate Video
One Military Caregiver Shares Her Story of Support for Her Veteran Spouse

I wrote the script, interviewed the speaker, edited content, and collaborated with the videographer to produce this video. The video was created for TriWest Healthcare Alliance to help honor the Month of the Military Caregiver and the tireless efforts of the more than 5 million people in the U.S. who serve as military caregivers. This video features Bree Shields, a caregiver to her Army Veteran husband, Sean. Bree offers their story and advice she has for others. The video was shared on...

Triwest Healthcare Alliance - Corporate Video
TriWest Proudly Honors Women Veterans Day

I wrote the script, interviewed the speakers, edited content, and collaborated with the videographer to produce this video. The video was created for TriWest Healthcare Alliance to celebrate Women Veterans Day. It's a promotional video to honor those Veterans, and encourage others to join the company to use their valuable experience gained while serving in the military, and transfer those experiences into meaningful careers. This video was used on the company website, its intranet site, and...

News/Press Release

News Release for Triwest Healthcare Alliance
TriWest Contact Center Recertified as a Center of Excellence

Phoenix, AZ (July 20, 2022) - The TriWest Healthcare Alliance (TriWest) Contact Center recently was recertified as a Center of Excellence by BenchmarkPortal, a global leader in the contact center industry. The certification is based on best-practice metrics drawn from the world's largest database of objective and quantitative data that BenchmarkPortal audits and validates.

Blog Content, Social & Collateral Material

Grab a Plate Website Facebook Page
Grab a Plate Facebook Page

My Grab a Plate Facebook page is a social media companion to the website. This Facebook business page reaches 27,000+ followers. I monitor and engage in daily conversations, build community, answer questions, and provide content for my followers.

Get to Know Patricia Conte and Grab a Plate
Grab a Plate Media Kit

I often work with consumer brands as an influencer, developing social campaigns with the goal to connect brands with new audiences and to expand their social reach. Brands will often request information about me and my site, along with rates for specific work. I created this to share with prospective partners.

Grab a Plate Website
Discover This Simple, Traditional Italian Dish That's Perfect for a Special Meal

Grab a Plate is a website I created in 2011 to share food stories, photography, and recipes. I continue to grow the site, which generates approximately 25,000 unique monthly views. I manage operations and creative for the site to include editorial content and photography. This is a recipe post I created: Spaghetti alle Vongole (Spaghetti with Clams), is a traditional Italian dish that is easy to make with simple ingredients. It's a fabulous addition to a special dinner.

Ad, Brochure & Flyer Development

TriWest Recruitment Postcard
Targeted Veteran Recruitment Postcard

This recruitment postcard was developed for a specific hiring event targeting military veterans. I developed the content and worked with the designers to create the imagery for the postcard. The messaging uses testimonials from current veteran employees, and strives to share how military experience can be transferred to a successful career with TriWest.

Maricopa Integrated Health System - Recruitment Ad
You're Ready for MIHS

This recruitment ad for Maricopa Integrated Health System (MIHS) encourages prospective employees to discover opportunities to make a difference in the communities served by MIHS.

Thunderbird School of Global Management Brocure
Capital Campaign Brochure

I wrote and edited the content for this brochure for the school's $80 million capital campaign.

Thunderbird School of Global Management
Recruitment Email

This was part of an email recruitment campaign for Thunderbird's MBA program. I wrote the content and worked with the designer on the look of the postcard.

The Pogue Center - Promotional Flyer
Meet the Aesthetics Team

I created flyers for each aesthetics team member as in-office print pieces for patients to take home to learn more about the medical staff. Each flyer included staff bios and conversational quotes to fit each person's personality.

Feature Articles, Interviews

SheKnows.com
04/20/2012
Who Wouldn't Love At-Home Cooking Tips from Celebrity Chef Wolfgang Puck?

I was excited to interview one of the most renowned celebrity chefs, Wolfgang Puck, for SheKnows.com where I was a contributing writer. During my interview with Chef Puck, we chatted about home cooked meals, healthy eating habits, and his tips for simple cooking. This interview was featured on SheKnows.com

SheKnows
Detour off the Beaten Path in Rome

Content Development and Photography for SheKnows.com Travel Section: It's always fun to feel like you've discovered a great gem that not many others know about - especially when you're in a world-famous city! You don't have to go far to find great experiences, just a little off the beaten path.

Brit + Co
03/25/2018
Perk Right Up in the Morning With This Blood Orange Smoothie Recipe

Recipe Development, Content and Photography for Brit + Co Food Section: Blood orange and banana smoothies are a win-win when it comes to body and soul. The pretty pop of color will keep moods high, and their vitamin C can help shorten the length of time you suffer from an inevitable cold.

Brit + Co Website
Get the Scoop on Cat Poop Coffee (Yes, It's a Real Thing)

This was a fun article I researched, wrote, and photographed for Brit.co as a featured article. If you're a coffee lover and into the latest trends around the world, maybe you've tried cat poop or weasel coffee? It's somewhat rare, and has become quite coveted lately. Read more!

SheKnows
Lidia Bastianich Talks Weddings, Food and Cultural Traditions

Interview and Content Development with Celebrity Chef Lidia Bastianich for SheKnows.com Food Section: Lidia Bastianich has a way of making everyone feel like part of the family. It's amazing how food can bring people together, particularly during a joyful celebration like a wedding. Lidia gets it and shares her insight with us during a recent interview.

SheKnows
The Rachel Zoe Project‘s Jeremiah Brent Dishes on Design

Interview and Content for SheKnows.com Living Section: Who wouldn't want a few inside tips on home decor from a pro? You don't need a budget like the rich and famous - just a few tips will do the trick. SheKnows got the inside word from The Rachel Zoe Project 's, Jeremiah Brent.

SheKnows
Ted Allen, Host of Chopped, Cuts Through the Stress of Holiday Entertaining

Interview and Content with Lifestyle Professional Ted Allen, for SheKnows.com Food Section: What do you get when you bring together some of the finest chefs, both as competitors and judges, several baskets of food with seemingly strange combinations, and a James Beard award-winning host and journalist who is also a food and wine connoisseur? That would be Food Network's cooking competition show, Chopped.

SheKnows
Nadia G’s Sick Kitchens Series and a Vegan Pie

Interview and Content Development with Celebrity Chef Nadia G for SheKnows.com Food Section: You can't deny that Nadia G. gets creative in the kitchen with food. Follow her new series, Sick Kitchens, as she brings her creative touch to kitchen makeovers. However, Nadia's creative touch isn't limited to culinary concoctions (check out her recipe below for vegan dark chocolate and caramelized banana pie).