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I'm a highly customer-centric retention and loyalty Marketing Leader with over ten years of experience working in financial services and energy industries. I have built my skills and capability from a foundation of direct marketing through to taking business objectives and transforming them into strategic marketing plans.
My experience expands to leading small teams, brand management, leveraging consumer insight and analysis to inform business decisions, strategic planning, content development, CX design for websites and mobile apps and measurement reporting.
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