Michele McCawley

Marketing Communications Specialist

United States

I'm a communications professional with a long and diverse copywriting & marketing background. I write relatable, understandable copy for highly technical products. As an added bonus, I build strategic, integrated marketing communications plans and then execute them for measurable results. I'm especially skilled at managing & creating effective programs with modest resources.

Agency experience? yes
Manufacturing Experience? yes

Brands I've worked for/with:
Food: Pizza Hut; Hardee's; Perkin's Restaurant & Bakery; McDonald's
Lawn/Garden Chemicals: Gordon's
Agricultural: Gordon's, Case IH, Illinois Farm Families, Illinois Pork Producers
Animal Health: Trophy Animal Health Care, EMT Gel (Now branded as Pet Ag); PRN Pharmacal; Merck Animal Health
Commercial lighting: Kenall Manufacturing