Maryjane (Boyd) Griffin

Storyteller | Marketing Creative | Tech Know-How

United States

I am a storyteller by heart and a marketing creative by trade. My craft is industry-agnostic . My goals? Give voice to all types of content. Create the clickable. Write interest-piquing stories. Reenergize brands.

Portfolio
ICON Consultants
03/04/2021
Claiming Ownership of the Candidate Journey through Direct Sourcing

Talent Acquisition used to be like casting a net into a populated fishing hole, then sorting through the tires and boots to find your perfect candidate. Not only was this time consuming and tedious for the recruiting team, the candidate journey was disrupted, creating orphaned and mismatched candidates and disgruntled perspectives of the company brand.

ICON Consultants
02/09/2021
Direct Sourcing KPIs

In our last post, we discussed direct sourcing and how to control the candidate's journey. In this week's post, we will discuss direct sourcing and how to track its effectiveness, along with the entire recruitment process, by implementing and tracking direct sourcing key performance indicators.

Innovapptive
Digital Transformation FactTank: 5 Things To Make Your Transformation Successful

5 Things to Make Your Digital Transformation Successful Enterprise digital transformation is no longer hype or a fairy-tale wish for organizations. While it is an ambitious undertaking and a driver of revenue, profit, and growth, companies need to transform their businesses to capture customers and grow to remain competitive in a hyper-competitive economy.

Innovapptive
Innovapptive 2018 Inside Look: Interview with Sundeep Ravande, CEO

When Sundeep Ravande, Innovapptive's CEO & Co-Founder, opened the doors for Innovapptive with Hari Kamineni, CPO & Co-Founder, in 2012, their dream was to seize on the open market opportunity to deliver mobile workforce management solutions to business clients that standardizes business processes, creates best practices, as well as builds communities while driving product vision throughout the entire process.

Innovapptive
Innovapptive Reveals New Brand Identity with Redesigned Logo and Website

Houston, TX - May 6, 2019 - Innovapptive, a leading connected workforce platform for asset-intensive industries, announced today the launch of its new corporate brand identity, redesigned logo, and website. These changes come at a time when the company is evolving its service offerings and expanding its global reach.

Innovapptive
6 Top Considerations When Adopting Your Mobile Workforce Solution

Mobile workforce solutions provide a competitive advantage to enterprise companies, and in the process, redefine the way businesses manage their operations. Clients in multiple industries are using mobile solutions to be more agile and flexible, enabling their field engineers and technicians to have better access to information and respond quickly to customers' needs.

Boxer Property
06/14/2016
Global Real Estate Investors Setting Their Sights on Austin

Austin, TX is a city known for its vibrant culture, live music and thriving tech industry. The Austin real estate market continues to attract greater numbers of global investors, in part due to growing demand for luxury homes.