Mashal Abbasi

Journalist, Author & Copywriter

United Arab Emirates

With a background in both copywriting and journalism, I have a knack for the written word. Over the past 9 years, I have made a conscious effort to curate experiences that have allowed me to transition into writing full-time (or freelance, as is the case currently).

When it comes to writing, the goal isn't just to regurgitate facts (even ChatGPT can do that). The idea is to truly emulate a brand's voice and tone, whether it leans towards humour or is more serious. I've written about everything from dog food to luxury racing simulators, so I can definitely do both.

Outside of click-clacking away on my keyboard, I like to get as far away from the screen as possible (which is hard with a phone in my back pocket, but I try my best!). I'm currently working on living more mindfully, reigniting my passion for furniture and decor. There's really nothing quite like finding the perfect piece to complete a room.

If you’d like to learn more, or have a chat, feel free to reach out!


Press Releases



Oxford University Press
Good Night Karachi

Beaches, bazaars, and even the Quaid's mazar. You'll find it all here, whether you live near or far. Explore the vibrant city of Karachi through this bedtime rhyme, and say goodnight to all the places that make it the city of lights.