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Some brands are on the verge of panic over Amazon's latests move to promote its growing array of private label products. Their anxiety is understandable. Amazon sales make up a huge portion of overall sales volume for many brands, not to mention 50% of all online retail sales.
Promotions are a critical component of any marketing strategy, helping to drive product sales, attract new customers, and boost visibility of your products and brand. They are also a great tool to build sales momentum and generate reviews for new product launches.
The early days of online shopping were reserved for specialty items and non-essentials, like say, books, but that's all changed. Now shoppers are going online for everything from their weekly grocery shop to beauty products and cleaning supplies. If they need it, they can (most likely) get it.
A poorly structured PPC campaign can negatively impact brands in various different ways. For example, clustering different products within one campaign can make it difficult to to analyze the performance of a particular campaign, since you then have to navigate through different pages of data.
Lightning Deals can get a lot of traffic, and Amazon promotes the program to Sellers as a way to boost sales and sell through large quantities of inventory.
In late 2016, Amazon rolled out a brand-new feature to help sellers customize their product pages with images, headers, formatted text bullet points, and more. We've noticed that many brands are hesitant to invest time in Enhanced Brand Content (EBC), and in part, we can't blame them. Does E
Because neurons are stronger than muscles, PIQ brings Intelligence in Sport to lead you to Victory. With this feather light sensor, you will play tennis like you have never played before. Babolat and PIQ show all you need to know about your game. Swing Analysis, Stroke Type, Serve Speed and more!
Every child is unique and so is every sleep issue. While some families get everything they need from one or two workshops, other families need more support. That's why we've created three bundles of commonly requested services to give you piece of mind. Bundles are a great way to get...