Leanne Fine

Digital Content Writer / Content Editor / Brand Strategist

Australia

After many full-time full-speed years working on global brands across industries, I now work as a freelance marketing writer/editor and brand strategist. My work includes brand strategy and digital content writing and editing for brands across Australia and New Zealand.

I'm curious and readily roll-up my sleeves, embracing change and immersing myself in client projects with focus, flexibility and creativity.

Below are some samples of my work to give a sense of my approach, tone and style. For more information, please feel free to visit my website (www.creativemix.com.au) or send an email ([email protected]).

Portfolio

BRANDED CONTENT / NEWS ANGLE

myGC.com.au
Treating Anxiety with Plant-Based Therapy

Anxiety is the world's largest mental health issue. While this is concerning on many levels, there is some positive news-anxiety disorders are treatable. An estimated 275 million people suffer from anxiety disorders worldwide with a 25% increase in cases following the first year of the COVID-19 pandemic-adding another...

Business News Australia
Cannatrek innovates with plant-based therapy for chronic pain

Agri-tech company Cannatrek is leading the way on plant-based therapy as a treatment option for millions of Australians living with chronic pain. Backed by medicinal licenses, Cannatrek is working with stakeholders within the government’s regulatory framework...

RESCU
How Medical Cannabis Can Help Treat Anxiety

Anxiety is your body's natural way of dealing with stressful situations. A racing heart and sweaty palms are sometimes a good thing before a job interview or a big presentation. It's your fight-or-flight response triggering more blood flow and releasing stress hormones, preparing you to take on the challenge. But not all...

LabOnline
Sleep Disorders & Plant-based Therapies

With more than one in five Australians estimated to live with a major sleep disorder, research and interest in plant-based therapies as a treatment for sleep disorders is increasing. In addition to an individual’s wellbeing, sleep disorders affect the broader community impacting...

BLOGS

Massage & Float Centre
Boost Immunity this Winter with Easy Self-Care Activities

Immunity decreases in winter for a number or reasons. Viruses spread easier in cold weather. We get less sun so Vitamin D levels go down. And our blood vessels constrict in cold weather so white blood cell production decreases. All this contributes to lowered immunity in cold weather.

CHEFGOOD
Top Reasons To Choose More Whole Foods

There are many reasons you may choose to up your intake of plant food in your diet. From a personal commitment to healthy eating, to the many known health benefits, to being concerned about our environment. Below are some of the reasons why more and more people are opting to replace animal foods with plant-based...

Massage & Float Centre
3 Easy Ways to Improve Sports Injury Recovery Time

Whether you're a professional athlete, a gym enthusiast or a fitness devotee, sports injury can set you off track. Besides the psychological set-back, your body needs to physically recover. To keep you ahead of the game, there are ways to both pre-emptively improve recovery time as well as speed up recovery when injury happens.

CHEFGOOD
How Many KJ Or Calories Should You Eat In A Day

If you're counting calories for weight loss, part of the journey is to know how many calories to eat a day to help shed the kilos. Reducing the number of calories you eat a day can help with weight loss-assuming you have no underlying health issues. To keep hunger at bay and energy and mood in check, make the most of your low calorie food choices...

Massage & Float Centre
Best Mother's Day Gift Ideas to Pamper a Special Mum

If you're looking for the perfect gift this Mother's Day, we've got you covered-and mum taken care of-with our pampering and blissful treatments. From gorgeous facials and aromatherapy, to calming float tanks and body-soothing products, treat the special mum in your life with a luxurious and relaxing gift.

Central Telecoms
Improve Business Efficiencies with CRM Integration

f you’re currently using a CRM in your business, you can improve efficiencies and customer service by integrating your current CRM software with your phone system. If you’re using one of the major supported CRM systems, talk to us about our CRM integrated solutions to enjoy further business benefits which includes...

Massage & Float Centre
Explainer: Aromatherapy Massage v Remedial Massage

As a restorative treatment, the benefits of massage therapy are widely known. But with so many types of massage therapies to choose from, it's often hard to pinpoint which one is right for you. In this blog we compare remedial massage and aromatherapy massage as viable therapeutic treatments, what makes them different, and how both provide body benefits to enhance...

Massage & Float Centre
Floating for Mental Health, PTSD, Depression & Anxiety

One in four Australians will experience an anxiety condition in their lifetime. This worrying statistic from Beyond Blue coupled with the long-tail aftershock of the pandemic, means that more and more Australians are seeking out safe and viable treatments for improved mental health and wellbeing.

Massage & Float Centre
Float Therapy During Pregnancy: Everything You Need to Know

Being pregnant is an extraordinary time for a woman. But for many mums-to-be, with the joy and excitement also comes aches and exhaustion. This is why float tank therapy is enjoyed and trusted as a safe and gentle way to...

Central Telecoms
How Softphones Can Help Make Your Business Run Better

With more and more people working from home, propelled by the pandemic, and predicted to stay as an evolved way of working life, businesses are kitting out with cost-effective and smart technology to enhance efficiencies. Cue the softphone.

Massage & Float Centre
Miracle Magnesium Benefits Health, Muscles & Skin

Magnesium is a natural mineral that plays a vital role in more than 300 enzyme functions in our bodies. Common every-day signs that you're low in magnesium include muscle cramps, stiffness and fatigue. In the long run, magnesium deficiency has been linked to a range of chronic health issues, including heart disease and osteoporosis.

Massage & Float Centre
Massage Therapy Options & How to Work Out What's Best for You

With so many different types of massage, it’s often hard to work out what’s the best treatment for your body, and at a specific moment in time. From hot stone blissful relaxation to targeted sports recovery to immune-boosting manual lymphatic drainage, each massage technique...

Massage & Float Centre
Working from Home? How to Look after Your Neck & Shoulders

There’s a lot to get used to when working from home. Besides sharing space with pets and kids and thinking through noise that you didn’t know existed, various body parts also feel the strain. We’re especially talking about neck and shoulders.

Massage & Float Centre
How Massage can Help Reduce HSC Stress

Exams at the best of times can bring on stress. But HSC exams in the middle of months of on-and-off lockdowns has the potential to bring on thick layers of muscle-burning head-spinning stress. Unfortunately while we can’t simply wish stress away, there are ways to manage and release stress.

Massage & Float Centre
At-Home Lockdown Ideas to Help Relax & Destress

Life in lockdown is exhausting and stressful. And seemingly never-ending. While there’s not much we can do to control the situation at large, there are some relaxing activities we can do at home in between the daily grind. Here are just a few ideas that can help lift your mood and lighten your day to stay healthy and sane through lockdown.

Massage & Float Centre
12 Easy Ways to Maximise the Benefits of Remedial Massage

From pain relief and improved circulation to reduced stress and enhanced performance, massage therapy has many benefits. But to make the most of your massage session, there are some easy things you can do to maximise the outcomes with minimal effort.

Massage & Float Centre
How Floating Gives Elite Athletes the Edge

Training, talent and tenacity are key ingredients for athletic performance. But the stuff champions are made of extends beyond the physical, it’s also a state of mind. This is what makes floating so popular among top athletes. From pain relief to healing and improved sleep, to stress relief, clarity, and visual focus, floating is ...

Massage & Float Centre
Sports Massage for Recovery & Performance

Whether you’re a professional athlete or a casual but committed fitness enthusiast, injury can happen at any time and stop you jarringly in your tracks. Besides the pain, a sports injury will delay your training which can be frustrating and stressful. This is where sports massage, with its many benefits can help you. As both ...

Massage & Float Centre
First-time Floater? Here's what you need to know.

So everyone’s talking about float tanks as a way to destress and relax. But floating is not a flash fad, it’s been around since the 1950s! Although in recent years it’s become increasingly popular in mainstream culture – possibly even in your neighbourhood – as a calming experience to enhance wellbeing in a noisy and frantic...

SEO WEB PAGES

GoodnessMe
Pukka

Discover the health-promoting benefits of delicious Pukka herbal teas. As go-to stockists of Pukka’s best tea blends, we’ve got something for everyone at GoodnessMe. From Matcha Green tea to put some pep in your step to a lavender-infused Night Time tea to help you wind down. Or if you want to...

Modern Group
Plantation Shutters Installation

Modern is one of the country's leading manufacturers and installers of plantation shutters. We design and manufacture them right here in Australia using the highest quality materials, to last in the hot Australian sun. All our shutters provide excellent insulation, added privacy, and utilise our exclusive...

CHEFGOOD
Build You Own

Eating healthy food has never been this effortless. Our BYO Meal Plan offers flexibility and choice, combined with our easy meal ordering system and convenient delivery to your door. We deliver to most address across Australia and use thermal packaging to ensure freshness and quality, even if you’re not home until later.

Cannatrek
CBD Oil

CBD oil is an alternative treatment option for various health conditions, made up of cannabidiol derived from the cannabis plant blended with a carrier oil. To learn more about the benefits of CBD oil in Australia, speak to a doctor or make contact. CBD is one of the many cannabinoids (compounds) in the cannabis plant and one of...

Me Clinic
Light Touch Lipo

Light Touch Lipo is a less invasive cosmetic procedure for fat removal in targeted areas of the body. To learn more about Light Touch Liposuction Melbourne at our clinic and other effective cosmetic treatments to contour your body and enhance skin, make contact with our team. Light Touch Lipo is a minimally invasive...

Hairhouse
Kerastase At Hairhouse

Kérastase Paris has been known worldwide as a trail-blazing hair treatment and scalp brand since 1964, innovating with its active ingredients, nourishing hair masks and expert hair care solutions. Discover a lot to love with Kérastase Paris-truly iconic leaders in hair health and tress transformation.

Australian Gourmet Gifts
Family Friendly Gift Hampers - Australian Gourmet Gifts

If you're searching for the perfect gift for a special family but wondering how to choose the right mix of things that parents and kids will love, you can't go wrong with so much choice in our delicious gourmet gift hampers.

Carpet Court
Rugs

Shop our extensive range of high quality area rugs perfect for living rooms, hallways, bedrooms and for outdoor areas. Whatever your space and rug size, browse our rugs online to enhance any home or office space with a choice of colours and designs, as well as textiles including wool rugs.

Modern Group
Roof Repairs By Trusted Specialists

Modern has been one of the country's leading roofing repair and roof companies nationwide for over four decades. There's a reason we've been around for so long - everything we do looks a cut above, works better and lasts longer.

Metro Baby
Teething Toys

Haakaa has helped many mums on their breastfeeding journey with trusted baby products. Like Haakaa's manual breast pump, which is an award-winning best-selling and easy to use breast pump made from 100% food grade silicone, and BPA, PVC and phthalate-free. All Haakaa products are high quality, safe and comfortable to use.

Carpet Court
Outdoor Rugs

Outdoor rugs add warmth, luxury and a unique designer element to any outdoor space, from a lush garden to a cute courtyard to an oversized patio. To create a seamless transition between your indoors and out, shop our wide range of outdoor rug and mat styles, with free delivery across Australia.

Hairhouse
NAK Hair Care Products

Nak is as Australian as salty seas and eucalyptus trees. Inspired by our landscape's beauty and our native flora and fauna's power, this homegrown hair care company is true blue. Stocked in professional hairdressing salons across Australia and New Zealand, Nak is one hair care company making its way into the hearts and homes...

Carpet Court
Modern Rugs

Beautiful, versatile, modern rugs come in a range of shapes, sizes, colours and designs. At Carpet Court our high quality floor rugs can be effortlessly styled to suit many modern interior designs and match household budgets. Contemporary rugs can be constructed in a range of fibres.

Me Clinic
Liposuction For Men

Liposuction for men can dramatically shape your body, improve your physique and build your confidence. Our clinic's specialised lipo procedures for men includes cosmetic surgery for breast reduction (gynaecomastia), beer belly and love handles, as well as chin, neck and face. As one of the most performed cosmetic...

Copywriting

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