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United States
I help organizations communicate clearly to earn trust and drive action.
How I do this:
• Obsessing over the needs and pain points of target audiences
• Developing content strategies and resources to bridge the trust gap
I bring over a decade of content marketing and writing experience to every project.
I leverage meticulous research and adaptive strategy to create engaging, valuable content.
Every audience is different, and so too every content strategy.
What I Can Build for You:
• Impactful Content Marketing Strategies
• Informative Blog Articles and Guides
• SEO-Optimized Web Content
• Marketing Emails and Newsletters
• Technical Writing and How-To Guides
• Product Descriptions and Listings
• Press Releases and News Articles
• Journalistic Editorial Pieces
• Social Media Content
• Sales and Landing Pages
• Video Scripts and Podcast Content
• Case Studies and Success Stories
• Resumes, Cover Letters, and Professional Bios
• Educational Resource Articles and Best Practices Content
• Affiliate Marketing Copy and Reviews
I'm excited to help you create content marketing strategies that resonate with your audience.
Let's talk: [email protected]
This is one example of a heavy equipment industry blog article piece I wrote as part of a buyer education content marketing initiative. I also repurposed the points to produce video and podcast versions of te article.
I created Buying Bigger Better Academy and Heavy Duty Dealer Academy—two educational industry YouTube channels—for content marketing and repurposing initiatives. My efforts resulted in an overall 1,700% increase in YouTube subscribers across three channels, including several top-ranked videos for their intended keyword (YouTube search "dump truck buying guide").
This is an industry podcast that I created, wrote, voiced, produced, and published.
The following is one of the 75+ technical tutorials I created for the My Little Salesman/Dealership Drive Help Centers, which helped reduce the number of customer support tickets by 30%.
The following is a brand style guide I developed with the direct input from company stakeholders.
Here is a case study I wrote explaining how Dealership Drive reduced quote-generation time by over 83%, increased lead conversion by 35%, and reduced system errors by 14%.
Enjoy a live showcase archive of all the guides, articles, and video features I created for My Little Salesman's industry blog. Through my efforts, I increased organic average monthly blog traffic by 95% using SEO and content marketing best practices.
Wrote the copy for a successful email marketing campaign promoting JD Young Technologies' cybersecurity initiative.
Enjoy several examples of editorial pieces I authored for Currentland Magazine between 2012 and 2018—including op-eds, album reviews, event announcements, and even cover stories.
Read what past colleagues have had to say about working with me. To download this page, select link, select File > Download > PDF Document (.pdf)