Katie Kelly

Social Media Strategist at Stream Companies

United States

A digital marketing expert with an immense love for finding trends in writing catchy ad copy, curating creative content, and finding the perfect GIF (definitely pronounced 'GIF').


Blog Posts

Social Fire Media
Why You Need To Use User-Generated Content | Social Fire Media

With over 90% of U.S businesses using social media for marketing purposes, it is easy for customers to get bored with overly branded content. Many companies are turning to user-generated content (also known as UGC) on their social media accounts. User-generated content is content related to a brand that is voluntarily produced by its customers.

Social Fire Media
Why You Need Mobile First Videos on Facebook | Social Fire Media

If you're an avid Facebook user, chances you have probably seen thousands of videos in your newsfeed. This stat is no coincidence! Video has continued to develop as the most influential type of content online. As of 2017, over half a billion people are watching videos on Facebook on mobile every day, and videos generate 135% more organic traffic and engagement than images alone.

Social Fire Media
Facebook Stories For Businesses: 2019 | Social Fire Media

Love them or hate them, Facebook Stories have exploded in popularity since their release in March 2017. Their daily user count has surpassed that of Snapchat, boasting an impressive 500 million daily users. Facebook Stories are more than an easy way to see cute dogs or to creep on former classmates.

Social Fire Media
Google Ads Automated Extensions | Social Fire Media

Edit: As of April 23, 2019, we have received a small credit. That being said, it appears Google turned on all of our automated extensions after they made changes to the layout. Change history does not indicate changes to these automated extensions. We're in the process of requesting an additional credit for this inconvenience.

Social Fire Media
Making A Post Go Viral: A Social Media Deep Dive | Social Fire Media

Social media marketing is a staple in any digital agency's toolbox. Platforms like Facebook, Twitter, and Instagram make the perfect sandbox for brands to test out new content ideas. For the 90% of businesses who use social media to increase brand awareness, it's a goal to go viral.

Social Fire Media
Market With Instagram Stories and Highlights | Social Fire Media

There's no denying that Instagram is a rapidly growing platform, adapting to the wants and needs of its users. When Instagram Stories and Highlights were introduced in 2016 and 2017 respectively, no one could have predicted their impact. According to Business Insider, over 400 million people use Instagram Stories every day.

Social Fire Media
Year In Review: Our Top 5 Best Moments of 2018 | Social Fire Media

2018 was an exciting year, full of innovation and growth for all of us at Social Fire Media. We've taken a look back and selected five moments we are particularly proud of. In no particular order, here are our Top 5 Best Moments of 2018: Expanded Our Expertise As a digital advertising agency, Social Fire Media is always dedicated to our continued growth.

Social Fire Media
Content Calendars And How To Build The Perfect One | Social Fire Media

A social media content calendar helps take the stress out of curating successful digital content. Picture this scenario: you juggle many different responsibilities at work. You work individually with clients, manage accounts, and so on. Before a meeting, one of your teammates asks you what you have planned for social content for the week.

Social Fire Media
Instagram Verification in 2 Steps [How To For 2018] | Social Fire Media

Obtaining the coveted blue verification tick for Instagram accounts has been a notoriously tricky process. Without a set verification system, businesses and Internet celebrities alike have had to jump through hoops to add the shiny blue badge to their profiles.