Karen McCandless

Copywriter (Technical/UX) and Content Marketing Consultant

United Kingdom

I'm a B2B technology/SaaS copywriter and content marketer/strategist.
The services and products I offer include:
- Technical content creation, including developer documentation, product/feature guides, and whitepapers
- Customer facing content creation, including sales brochures and case studies
- Content audit and strategy
- Digital marketing copy and strategy, including social media and PPC
- Branding/brand guidelines, tone of voice documents, etc
- User research interviews, which I then translate into UX copy improvements
- Project management through a variety of methodologies, including agile and Kanban

Get in touch at [email protected] to discuss your copywriting/journalism or content and digital marketing needs.

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Portfolio
Tomorrow
Assessing Climate Risk for Your Business

More and more business leaders are recognizing the impact of a changing climate and climate risk on business operations, both today and in the future. We delve into what that means.

Highlights

Thebrackengroup
The Growing Impact of AI on Clinical Trials

Clinical trials are lengthy and expensive processes. Now, sponsors are realizing the value that new data tools and technologies – specifically around AI – can bring.

Environmental/Sustainability

Developer Marketing

Cycloid
Why is it so difficult to hire for DevOps?

Almost half of HR professionals say they struggle to recruit DevOps engineers. Is this hiring struggle just a simple supply and demand problem? Or are there other issues at play?

Business and Technology

Codecademy News
06/13/2018
What is Computer Programming?

Karen McCandless takes a humorous look at her journey from journalism to tech and uses her new-found knowledge to explain computer programming.