Julie Murdock

Helping buyers make decisions with strategic marketing content

United States

Why trust me with your content marketing needs? I've lived your challenges. With 25 years in technology marketing, I have created mountains of content. I've managed constantly changing budgets, vendors, and executive expectations for software companies of all sizes--as both a staff member and contractor. I have ghost-written for several executives, industry analysts, and strategists.

But none of that would be useful to you if I didn't also have the soft skills needed for this role: diplomacy, a sense of humor, and the ability to say no to non-strategic projects in favor of the greater good.

In the age of digital attention spans lasting about 7 seconds, immediate engagement is critical. In this environment, a thoughtful writer and a relentlessly efficient editor go hand in hand. I know how to cut through material that is generic, bloated, or heavily technical to zero in on what a prospective client cares about: proof that you can solve a problem, and measurable benefits that justify an investment in your product.

One of my favorite LinkedIn recommendations says this:

"In her instructions and reviews, Julie was always laser-focused on the purpose of the project--not just the features and marketing spin, but always driving for the higher value it could deliver to clients. In my mind, that puts her in the top tier of strategic communicators anywhere."

My partnerships have spanned everyone from CEO to end user, global companies to startups, and all industries. You can entrust your projects to my care and know that they will be handled with speed, professionalism, and creativity.

Let's move your business forward. Please see examples of my work below and contact me at [email protected] or 734-546-6812.

Portfolio

RECENT CONTENT

CUSTOMER STORIES

WHITE PAPERS, HOW-TO GUIDES, AND OTHER LEAD GENERATION CONTENT

MEDIA ARTICLES

BLOG POSTS

WEBSITE CONTENT & DESIGN

2014
ProQuest

Responsible for all introductory, high-level, segment, and category writing for entire site; 6-month project.