United Kingdom
I recently relocated to London, after gaining international experience within the APAC market in Singapore. Whilst based in Southeast Asia I worked for the most read women's publication in Singapore, Her World (HerWorldPLUS.com). Focussed on the fashion industry I covered local designers, the growing business of fashion in the region and built strong relationships with PRs, buyers, advertisers and international brands.
I work in a freelance capacity with clients in Southeast Asia, Milan and London including TANK, becauselondon.com, Dorchester Collection, ShopVenture and more. I have extensive experience covering luxury travel, lifestyle, fashion and beauty. Please feel free to contact me on [email protected] to say hi or discuss any creative, collaborative ideas.
In the days of old, one would tear out magazine clippings of lust-worthy items from Vogue. These days, Pinterest and Instagram's ability to 'save' visuals is the modern-day equivalent. This pinning model, when paired with e-commerce, is a powerful tool to get your customers to follow-through on their purchase. Enter:...
Welcome to the new nude. It's a shame this has only become a hot topic in fashion over the last few years (Louboutin launched their Nudes range back in 2013, the first luxury brand to do so), when we've obviously all been hot shades of something since time began.
The grey market is an issue currently being debated within the luxury goods industry - a problem that's exacerbated by a large base in China that Singapore shoppers can access. From Taobao to lesser known channels, learn about the ethics and problems behind the grey market
Published Work
Style and sass go hand in hand, so naturally, Sassy was uber-excited to attend the inaugural, and revamped Singapore Fashion Week, which came to a triumphant close at Victoria Beckham's sleek show on Sunday night. Supporting both home-grown and international talent, here is our round-up of our favourite blossoming and soon-to-be huge designers that were showcased on the Ngee Ann City catwalk.
To celebrate its 20 th anniversary, NARS has launched a new range of lipsticks in honour of its 90s New York origins when make-up artist François Nars created the 12 lip colours that rocketed the brand to cult status, loved by make-up artists and women all over the world.
Paris is always in vogue. The fashion capital of the world is the citywide maison to the birth of haute couture. But while many a style seeker can navigate the designer digs of Avenue Montaigne, or find their way to the nearest Maje and Sandro, the real magic is discovered ...
"Are you ready to time travel?" This is the question posed upon all those who step through the Art Deco doors of The Powder Room . Set in the beating heart of the CBD, this mezzanine cocktail lounge is known for being Singapore's first thematic cocktail bar and pays great homage to the building's heritage, originally constructed in the 1930s and now set above The Black Swan restaurant.
Interviews
Something exciting has been underway at East London's experimental Whitechapel Gallery. It isn't a new exhibition (though the venue certainly hosts some of the city's most interesting shows and openings). Instead, it's the Whitechapel Gallery that has lately garnered the attraction of London's hungry denizens. Helmed by Executive Chef Angela ...
An industry leader within Facebook (a company that currently owns not only its eponymous social media network, but also WhatsApp and Instagram); the co-founder of Singapore-grown ecommerce success story Love, Bonito and the founder of Singapore's very own fashion week (as well as 11 other businesses) - were just three of the amazing women who sat down on the couch with our host Angelique Teo on Saturday, March 19, 2016.
Luxury Client Work
In collaboration with TANK and Because Magazine, we open up the doors to an immersive experience of discovery. Arm yourself with an all-access pass to exclusive digital videos that can be unlocked by downloading the Fashion Scan App. Explore over 20 scan points across all our stores and watch as interactive displays come to life.
World Renowned Dorchester Collection - Luxury 5 Star Hotels in London, Beverly Hills, Bel Air, Milan, Rome, Ascot, USA, Paris, France, Italy.
Marketing & Styling Work
Let's face it, the majority of our lives are spent working. Whether you be in a chic home-office, coworking space or a corporate skyscraper, the daily grind is real.
In an electric palette and hand-made in exotic skins this is a chic toolkit that will take you from boardroom to dining room without breaking stride. For those of us who live a different journey every day, the Caroline is a friend indeed.
Print Publications
Because Magazine Print Issue AW14