Igniyte

Employee Generated Content: The Reputation Management Risk Most Businesses Overlook

Reputation management has become one of the most important priorities for modern organisations. In today's digital landscape, a company's reputation is shaped not only by its marketing campaigns and public relations efforts, but also by the actions of its employees. Every social media post, comment, article or online interaction has the potential to influence public perception, whether intentionally or not.

The New Reputation Audit: What Every Board Should Review Quarterly

Corporate reputation has traditionally been viewed as a communications issue. Today, online reputation is a strategic asset that drives buyer trust, shareholder confidence and long-term growth, making reputation management a business priority. As information spreads instantly, reputation management extends beyond marketing and PR teams. It has become a boardroom priority that requires collaboration across the entire organisation.

Generative AI and Reputation Risk Management: What Happens When ChatGPT Gets Your Brand Wrong?

For years, businesses have focused on managing their presence in traditional search engines. Ranking highly on Google, maintaining positive reviews and securing favourable media coverage have all been key components of a strong online reputation strategy. However, the rise of generative AI is changing how people discover information.

The £730 Billion Corporate Asset Many Businesses Still Fail to Manage Properly

For a long time, corporate reputation occupied a strange position inside organisations. Everyone agreed it mattered. Few could clearly measure it. It tended to sit with communications teams and only attracted board-level attention when something went wrong. That situation has changed.

US Entry Screening Is Getting Tougher - A Step-by-Step Digital Cleanup Guide

If you're heading to the US for the 2026 World Cup, your online footprint isn't "marketing" anymore. It's screening data. The direction of travel is clear: US entry checks are getting more personal, more online, more intrusive. Two things matter here: Border officers can already inspect devices and online activity.

How to Choose One of the Best Reputation Agencies

People rarely start thinking about reputation management when things are calm. Most reach this point because something online has started to feel out of proportion to reality. A single review dominates perception. An old article refuses to fade. Search results no longer reflect the business or individual they know themselves to be.

Birmingham's reputation 'could take years to repair' after bin strike ends - expert warns

Brum has been warned that 'reputation damage lingers - especially when there's a lack of visible leadership and action'

The Tools For Protecting Clients' Reputations

WealthBriefing provides news, features and information for the wealth management and private banking industries.In-depth industry profiles and authoritative commentary ensures that WealthBriefing is the premier supplier of news, content and analysis for wealth managers and private client professionals.

Yorkshire Times

Yorkshire Times | | A Voice of the Free Press

11 simple ways to enhance your company reputation - Igniyte

In today's business world, reputation is everything. What people think about your company - from products and services to the way it operates - either opens doors, or it closes them. Which is why creating and maintaining a strong company profile online has never been more important.

Will the 'bored' teenage runaway be dogged by the story when he grows up?

What becomes of a teenage runaway? Fifteen-year-old Arthur Heeler-Frood, from Axminster in Devon, left his home in September, leaving his parents a measured note of apology, explaining: "I have run away because I am bored of my life", with instructions on where to find his school uniform ("in a bin bag in a small barn in the field on the green down the road near Membury church").

Why a strong online reputation strategy is a must for small businesses

Businesses have always been built and lost on their reputations. And in the digital age finding ways to maintain and protect yours can be a daunting process. The growth of online platforms has made it easier than ever for consumers to engage with and pass comment on businesses and their services, and for many SMEs this opens up new, affordable marketing opportunities.

Are you among the 54 per cent of Brits that dread the work Christmas party?

Those fortunate enough to have their employers host a Christmas party for staff this month aren't all pleased by the prospect of merrymaking - in fact, 54 per cent of people are actually dreading the festive corporate event.

What could go wrong at your Christmas office party

It's Christmas office party time. Yes, it's that time of the year for bosses to show appreciation and for you to have a jolly good time. But will some of you be thinking more about what could go wrong?

The good, the bad and the downright disgraceful: Christmas party horror stories

Confessions of love, inappropriate pictures and booze: it's enough to make you want to cancel the whole thing... With only four weeks left until Christmas, many HR departments are preparing for the office party. And it's not all frock-discussions and decoration planning.

One in 10 Brits are planning on telling a co-worker they fancy them at their office Christmas...

Put down the wine and back away from the colleague You haven't lived until you've done something embarrassing at your office Christmas party - or at least that's what we tell ourselves and each other at London Loves Business.

1 in 4 Vow to 'Drink Less' at the Office Christmas Party for Fear of Embarrassment - Recruitment...

Office Christmas parties have become notorious for excessive drinking and sometimes scandalous behaviour - but how much of this is true? New research into employee behaviour at office Christmas parties has revealed how various sectors behave, and also how much of this behaviour has made its way onto social media.

1 in 10 have been fired over their Christmas bash actions

Deck the halls and so forth, the Christmas season is upon us, and that can only mean one thing: the City is gearing up for this year's office Christmas bashes and (for some) the crippling shame that follows them.

1 in 4 vows to drink less at the office Christmas party

Office Christmas parties have become notorious for excessive drinking and sometimes scandalous behaviour - but how much of this is true? New research into employee behaviour at office Christmas parties has revealed how various sectors behave and also how much of this behaviour has made its way onto social media.

35% of UK Employees Wouldn't be Friends with their Managers on Facebook

A new study into the blurring lines of personal and professional social media use has found that 35% of employees in the UK wouldn't accept their managers as 'friends' on Facebook.

British workers don't want to befriend colleagues - at least not on Facebook

Are you prone to controversial social media exploits? If so, it could be a disaster for a potential employer or a colleague to clap eyes on your account. But don't worry, it's quite common for Brits to snub colleagues on Facebook.

Modern Slavery Act: Why you need to take action now

As the Modern Slavery Act 2015 comes into effect, what actions do businesses need to take? There's been a lot of talk about modern slavery recently, and it's in large part because the new Modern Slavery Act 2015 came into effect earlier this month.

PR Moment | How did Volkswagen fail to see this coming? Asks Igniyte's Caroline Skipsey -...

Volkswagen messed up big time, not just in its emission tests, but last week was also a massive PR fail for the brand. The fact that VW's deliberate deception was ever approved aside; how was the crisis communication strategy not more considered?

LinkedIn row: How to avoid the professional pitfalls of social media

A huge sexism row erupted and caught national press attention this week, all because of a message sent between two users of social network LinkedIn. In a Twitter post, Barrister Charlotte Proudman branded solicitor Alexander Carter-Silk sexist after he sent her a LinkedIn message praising her "stunning" profile picture.

Volkswagen: the 'people's car'?

The Fortune 100 brand has always held an enviable reputation as a reliable and quality car manufacturer, leading the way for 'clean diesel' and sparking a revival in demand for diesel cars in the 1990s. With news that the company has actually been deceiving the public about this 'clean-diesel' technology, belief and trust in the brand has been shattered.

Meet the entrepreneur who's raised £4.2m to take on TripAdvisor

By Jack Torrance Friday, 10 July 2015 Last month the Competition and Markets Authority launched an investigation into allegations of misleading online reviews. More than half of British adults use online reviews before making a decision to buy something, but it seems there are concerns that some businesses are gaming the system - either by posting malicious reviews about competitors or positive ones about themselves.

Social listening: Best practices to examine and execute

"If a job's worth doing, it's worth doing well" - a maxim that should be adhered to by every business in the land. If you're not committed to best practices, then be prepared to fail. Yet despite this, according to Gleanster Research's Gleansight Benchark Report, benchmarking best practices is something of a low priority for organisations implementing and running social listening programmes.

The real cost of online reviews to businesses - and how to deal with them | Information Age

Print this page Email article In a recent survey of UK business owners and higher managers, it was found that one in five British companies are investing up to £30,000 a year trying to deal with online reviews.

UK Government authority warns companies about fake online product reviews

The UK government's Competition and Markets Authority has published a report advising companies which use online product reviews as a marketing tool - and sites which provide such reviews to consumers - that deceptive practices could fall foul of industry regulations and put offenders at risk of unlimited fines, or even imprisonment.

PR Moment | More than half of businesses have been affected by malicious online reviews, says...

Malicious reviews can destroy a business and with over half of businesses saying they are affected by malicious or unfair postings online, it is getting harder for brands to control what people are saying about them.

CMA investigates fake online reviews

Published by Sally Hooton The CMA has released a report following an investigation earlier this year into allegations of fake reviews and paid endorsements. The investigation has found that some companies are writing or commissioning both positive and negative reviews online to boost their own ratings on review sites and to undermine their rivals.

CMA investigates fake online reviews

Published by Sally Hooton The CMA has released a report following an investigation earlier this year into allegations of fake reviews and paid endorsements. The investigation has found that some companies are writing or commissioning both positive and negative reviews online to boost their own ratings on review sites and to undermine their rivals.

http://thestack.com/uk-competition-and-markets-authority-abuse-online-reviews-220615

CMA investigates fake online reviews and will take action on businesses and sites who are found...

The Competition and Markets Authority (CMA) has investigated a number of companies following allegations of fake online reviews and paid endorsements. The impact on businesses - especially in the hospitality industry - can be disastrous, with Igniyte's latest research revealing that one in six UK businesses believe a malicious review could destroy their business entirely.

Brands investigated for bashing competitors with fake online reviews

The Competition and Markets Authority (CMA) has launched a probe into the wider reviews ecosystem, investigating whether businesses may also be posing as satisfied customers on review sites to boost their own ratings. It will investigate whether third-party review sites such as TripAdvisor are doing enough to prevent fake negative or positive reviews.

Your Child's Digital Profile

Maintaining a positive digital profile is essential for our children who have grown up using the web. But when it comes to helping teenagers find their way in the online world, it can be hard for parents to be sure of the best approach.

The cost of a bad review? £30,000 a year

The Business of Reviews report reveals that half (51%) have been directly affected by negative content and trolling in the last year alone - and the problem is getting worse. A further one in six (17%) think unfair negative posts could destroy their enterprise completely.

Bad reviews and online trolls cost £30,000 a year - Fresh Business Thinking

One in five businesses have lost on on £30,000 as a result of malicious reviews and online trolls, according to a study.

The Cost of a Bad Review? £30,000 a Year - Why British Businesses Can't Afford to Ignore Critics...

They have the potential to make or break a business, and according to new research from Igniyte, malicious reviews and comments are now a major commercial concern for British firms - costing one in five £30,000 a year.

Firms spending thousands dealing with online reviews - Business Reporter

Nearly a third of UK companies spent more than £20,000 dealing with the fallout from negative online reviews last year, according to a report. Igniyte's The Business of Reviews survey found that 18 per cent spent £30,000 trying to put things right after they spotted negative comments on the web.

51% of UK businesses affected by 'unsubstantiated online reviews'

UK - Nearly a third of UK companies spend up to £20,000 per year dealing with online comments, according to new research from Igniyte. The research, which surveyed business owners and higher managers from 1,000 companies across the UK, found that almost a fifth of companies were spending as much as £30,000 on the issue.

Bad reviews and online 'trolls' cost UK businesses up to £30,000 a year

Most business owners - 75pc - said online reviews were important or very important to their financial and reputational status; one in six claimed that unfair negative posts could destroy their business completely. The research was undertaken by online reputation management firm Igniyte, which found that 34pc of business owners believe malicious posts were growing in influence.

Reputation Rehab - pay - The client magazine from arvato financial solutions

The first step to recovery? Admitting you have a problem. This applies to you if you aren't taking care of your online reputation - default rules over design on the Web. pay talks to online reputation manager Simon Wadsworth about cleansing, controlling and curating an online presence.

The Power of Online Reviews - What's your Brand Strategy?

Great listening - the ability to hear and respond appropriately to conversations about products and services - has long been a major pillar of strong brand resilience. But as the scope and amplification offered by online platforms grows, many are finding it tougher than ever to monitor and react to potentially damaging posts.

The Power of Online Reviews - What's your Brand Strategy?

Great listening - the ability to hear and respond appropriately to conversations about products and services - has long been a major pillar of strong brand resilience. But as the scope and amplification offered by online platforms grows, many are finding it tougher than ever to monitor and react to potentially damaging posts.

How is your business reputation? - The Business Show

Reputation has always been everything in business. But in the digital age monitoring and protecting against negative or malicious online conversations - including reviews, comments and forum posts - can sometimes seem like an unwinnable battle. As the managing partner of one of the UK's leading reputation companies, Igniyte, I see first-hand the devastating commercial impact this kind of content can have.

Digital firm relocates for growth

Reputation management company Igniyte has moved into Leeds' digital district after a period of rapid growth.

Igniyte moves to new Leeds base after expansion

31 March 2015 Reputation management company Igniyte has moved its 24-strong team to a new base in Leeds' digital district. The Leeds-based firm is now operating from premises in Saw Mill Yard, part of the Round Foundry Media Centre development.

How to deal with negative content, commentary and reviews online

The speed that information travels online has changed the way we share, interact and comment with companies and brands. People have always used the internet to exchange advice, views and information, but social media and the widening use of consumer forums and reviews have resulted in open expression on companies, corporations and brands.

Be alert to how Google can impact your business

CorpComms - Features - 3791 A Hostile World

For the past 18 months, Dr Peter Cave has led a concerted campaign against Chessington World of Adventures. He has launched several websites and sent no fewer than 80,000 emails to Surrey residents and employees of the theme park's operator Merlin, all criticising its safety record. But Cave is not a random dissatisfied customer.

Digital reputation management is not just for a crisis

The digital era has strongly influenced the offer provided by PR agencies to their clients, but it is only recently that the industry has witnessed a sharp increase in demand for online crisis management in the form of reputation management services.

Future of 'Right to Be Forgotten' called unclear

A hostile world

Google Settles In 'Extreme' Trolling Case

Google has settled a case brought by a British businessman who complained about malicious comments made about him appearing in its search results. Daniel Hegglin said he had been wrongly called a paedophile, a murderer and a member of the Ku Klux Klan as part of a concerted online campaign of harassment on over 4,000 websites.

Dark arts

Defending a brand's reputation can be something of an art. Defending a reputation online is akin to battling the dark arts. Each time a safeguard is put in place, those intending to do a brand harm will find a way around it.

The balance between audience online and website ranking potential has become the holy grail.

Unlock the secrets of SEO

Variously viewed as a dark art or the preserve of the digital equivalent of a used car salesman, search engine optimisation (SEO) is something traditional PR agencies are widely accused of ignoring. Google upped the ante last year with a series of changes to the complicated algorithms that govern how it ranks information.

How to deal with negative online comments

Word of mouth wins customers. But before pursuing a friend's recommendation, a quick Google of the brand tends to be the next step. What appears next can make or break a business. Research commissioned by reputation management agency Igniyte found over 52% of business owners thought their firm had suffered as a result of negative posts online.

Learning from Google and Greggs: How brands can salvage a crisis

The recent travails of two of the world's biggest retailers highlight the extremes faced by businesses in a world of online reputation management. One, Tesco, finds itself in institutional crisis and the subject of a formal criminal investigation (erroneous financial reporting) that goes to the heart of its operations.

The downside of digital: coping with negative feedback - Telegraph

It found that negative comment created by competitors was the worst problem, affecting 43 per cent of companies, followed by malicious postings from disgruntled former employees (42 per cent). Poor reviews are also causing problems for 41 per cent of businesses, while almost a third (30 per cent) feel their online reputation has been affected by the online activity of existing employees.

Google 'right to be forgotten' ruling enriches PR companies scrubbing the web

Freedom of speech campaigners today called for Google to "be robust" in resisting claims, saying that a new culture of censorship had taken hold in Britain. Public interest in deleting embarrassing or damaging personal content has also surged in the wake of the revelations of hacked photographs of naked celebrities, including Jennifer Lawrence and Rihanna.

Angstens kilde: Dårlig omtale

En ud af 10 britiske virksomheder (9 pct.) siger i en ny undersøgelse, at de har mistet mellem en halv og en hel million kroner på grund af negativ content online. Hvilket må siges at aflive salig Simon Spies' slogan om, at "al omtale er god omtale."

PR Moment | How do British businesses rate their online footprint? - PR Research: PR Moment

How do British businesses rate their online footprint? A recent report gives an interesting insight into how British businesses prioritise their online footprint. Discussing how businesses have become more focused on their online coverage, Caroline Skipsey, co-director of Igniyte, says, "In the last 12 months, we've seen more and more clients looking for help promoting branded content.

Get Positive In Social -- And Let The Haters Hate 08/04/2014

Get Positive In Social -- And Let The Haters Hate - 08/04/2014

Would you sign a social media pre-nup?

It's every ex-partner's nightmare. You split with your boyfriend or girlfriend and before you know it they're posting less than flattering, or even worse, risqué pictures and comments about you all over social media.

Online brand 'number one' priority - Dealer Update

Protecting your business reputation online from bad reviews should be a number one priority for car dealers and manufacturers, warns online reputation management firm Igniyte. A study of 500 business owners and higher decision makers representing UK businesses reveals that, when it comes to online presence, three quarters of companies believe negative content online is now their number one business worry.

Empresas de gestão de reputação exploram "direito de ser esquecido" do Google - Home - iG

Dias depois que o mais alto tribunal da Europa decidiu que qualquer um poderia pedir que mecanismos de busca removessem links sobre si mesmo, Andy Donaldson começou a receber telefonemas. A empresa britânica de Donaldson, a Hit Search, havia criado um serviço para empresas e indivíduos monitorarem como e onde estavam sendo mencionados na internet.

'Right to be forgotten' should not be used as PR damage limitation, says expert - Business Reporter

People are wrong to see the so-called "right to be forgotten" as the "holy grail" of reputation management, a specialist claims. The Court of Justice of the European Union recently ruled that links to web pages with personal information could be removed from search listings in specific circumstances, saying: "Individuals have the right - under certain conditions - to ask search engines to remove links about them.

Netfix: cleaning up your reputation online

Names are typed into Google over a billion times every day. Whether it's a prospective employee, a new babysitter or a first date, that little search bar has become an automatic point of reference. But just as a bad customer review can harm businesses, search results can easily damage the standing of individuals - even when you simply share the same name as someone else.

There's a "Right To Be Forgotten" Industry-and It's Booming

The E.U.'s decision requiring search engines to remove some links from search results has spawned a nascent market Ever since the European Union's top court ruled in May that individuals have a "right to be forgotten," Google has been working to abide by the new rules.

European Companies See Opportunity in the 'Right to Be Forgotten'

LONDON - Days after Europe's highest court said people could ask search engines to remove some links about themselves, Andy Donaldson started to receive phone calls. Mr. Donaldson's British company, Hit Search, had previously created a service for companies and individuals to monitor how and where they were mentioned across the Internet.

Would you sign a social media pre-nup? - Telegraph

British divorce lawyer, Ayesha Vardag, has added one into the standard pre-nup she and her fiance have already drawn up. It means that if their relationship breaks down they can't post 'confidential' information about each other - including photographs - without the other's permission.

Negative comment can be quantified

8 July 2014 LEEDS: British companies lose an average of nearly £47,000 a year because of negative online content, which has become the top commercial concern for three-quarters of UK firms questioned in a new survey.

Digital natives: how to keep teenagers safe online

Here digital expert, Simon Wadsworth, director and co-founder of one of the UK's leading online reputation companies, Igniyte, offers advice on avoiding the most obvious pitfalls - and provides guidance for those wanting to stand out from the crowd in today's highly competitive jobs and education market As Simon says: "Learning how to use online a modern life skill - and one parents and teenagers need to work on together.

Help your teenager manage their online reputation

Internet entrepreneur and online reputation management expert, Simon Wadsworth, explains how parents can to help their children build a positive presence on the internet. In the digital age, how a job or college applicant is perceived online often has more impact than the more 'traditional CV'.

Negative online content a big concern for small businesses

Bad reviews, malicious posts and negative social media comments are costing British companies an average of £46,815 each, finds research. One in five say 'firefighting' is now the focus of their entire online strategy, ahead of gaining followers and sales, according to a study commissioned by reputation management specialist Igniyte.

Businesses voice fear over "ticking time bomb" of social media

More than half (52 per cent) of those questioned by OnePoll for reputation management firm Igniyte said they had suffered from poor reviews, malicious comments or damaging social media posts. The report claims businesses that reported negative online sentiment said it cost them an average of nearly £47,000 in lost sales and company value every year.

Right to be forgotten, so the advantage of the companies - TopNotizie

Right to be forgotten, so the advantage of the companies Come vi avevamo anticipato , la sentenza della corte europea che garantisce il "diritto all'oblio" nelle ricerca di Google è già diventata fonte di business . Sul New York Times viene intervistato Andy Donaldson, direttore di Hit Search, un'agenzia specializzata nell'analisi della reputazione online dei suoi clienti.

Social media: the commandments

Caroline Skipsey is a director of igniyte.co.uk, an online reputation management company advising businesses and individuals about presenting a positive digital image -and dealing with negativity on the web.

CorpComms - Features - 3349 Online Conversations Matter

Reputation management used to be about scouring the papers for negative comments and reaching to phone the lawyer. But, with thousands of items posted on social networks and blogs every minute and the inexorable move of media content from offline to online channels, closing off communication is probably impossible, even if it once seemed desirable.

Great Brands Are Built on Great Reputations

Great Brands Are Built on Great Reputations Great brands are undoubtedly built on great reputations. But in the fast-moving digital age, how do you go about preserving the integrity of yours? When you're working in an environment where potentially damaging content can be posted, seen and shared globally in an instant, what can brands do to protect themselves?

Unlock the secrets of SEO

Variously viewed as a dark art or the preserve of the digital equivalent of a used car salesman, search engine optimisation (SEO) is something traditional PR agencies are widely accused of ignoring. Google upped the ante last year with a series of changes to the complicated algorithms that govern how it ranks information.

Talking Point: Binary is the new business language

The company publishes Insider magazine, the UK's leading regional business publication, host over 100 major business events and has the UK's largest regional business email news service. Insider members are business owners, managing partners and business leaders. Insider Media reaches business decision makers across the country in print, in person and online.

Manage your digital footprint: what does your internet profile say about you?

The internet stores a tremendous amount of information about us - from the things we buy, to the comments we make on Facebook or Twitter - but how much of this can we control? And what damage could it do to our reputations and job prospects in the future?

Financial Times

Sections and special pages from FT.com that closely match your search

Debate: who has your data - and should you care?

Igniyte's Caroline Skipsey Featured in a Channel 4 Online Hangout

Data Baby treasure hunt: Can you find Rebecca Taylor?

Mary Beard names and shames troll on Twitter

Why online reputation management is essential SEO optimisation tool for businesses & brands

Why online reputation management is essential SEO optimisation tool for businesses & brands

The Erasable Era

Page 59

How do you control your online reputation when information is so accessible?

How To Deal With Online Customer Reviews

Prevention better than cure

Policing the Net – Why Online Reputation Management is Britain’s New Business Essential

Online reputation: the only asset worth protecting

Search me: online reputation management

http://