Graeme Parton

Freelance copywriter and journalist

United Kingdom

I'm a confident and creative professional writer with more than five years' experience in content marketing.

I'm in love with language, technology, music and Everton Football Club.

Portfolio
University of Birmingham
02/25/2019
How Corporate Social Responsibility creates a brighter business future

Corporate Social Responsibility (CSR) is anything but a business buzzword. Consumers are increasingly interested in how 'responsibly' brands operate - they want to make purchases from companies acting ethically and take a stand for the ones that don't.

Royal Bank of Scotland (RBS)
02/11/2019
Unexpected entrepreneurs: overcoming the odds

Not all business journeys are straightforward. Entrepreneurs who became successful against the odds tell us their inspirational stories and explain how they overcame their initial adversity.

NatWest Business Hub
01/10/2019
The rise of the microbusiness

The UK is a nation of microbusinesses. Making up 96% of UK businesses, they account for £824bn in combined annual turnover and employ 33% of Britain's workforce. We meet three founders who are thriving in the fourth most micro-dense country in the world.

Moneycorp
01/04/2019
Five online seller trends for 2019

To say the ecommerce world moves fast would be an understatement, and staying on top of the latest trends is a must if you're to get ahead of your competitors.

NatWest Business Hub
09/27/2018
SME Tools: hard-working websites

A website is often your business's first window to the world. Experts look at how you can capitalise on this opportunity to boost customer engagement and sales.

Lumico Digital
05/08/2018
About Us - Lumico Digital

Lumico Digital is a mobile app development company. But that label comes with a few too many limitations for our liking. Yes, we build apps. We build them for iOS and we build them for Android - and we're damn good at both, if our clients do say so themselves.

Jobsite News | Jobsite, UK
03/05/2018
Brexit and the IT talent shortage

In 2015, the UK's digital tech sector grew 50 per cent faster than the wider national economy. At that time, the country - and more specifically London - was seen globally as one of the best places to cultivate and invest in technological entrepreneuri

Business Reporter / The Telegraph
07/04/2016
Revealing the hidden power of business SMS

Whether it’s a restaurant boosting loyalty with special offers, a courier providing tracking information or a dentist delivering appointment reminders, the range of uses is vast.

Econsultancy
07/08/2015
Five tips on writing content for a mobile audience

Content is still as important as ever to digital marketing success, but as your audience evolves, so too must your approach. Over the past few years, mobile has taken over the world. Your customers are seemingly glued to their screens at every waking hour, and this must be taken into account.

The Drum
05/27/2015
How do you solve a problem like big data?

According to Teradata's 2015 Global Data-Driven Marketing Survey, 78 per cent of marketers systematically use data to target customers - up from 36 per cent in 2013. This suggests that most appreciate the potential value of customer data, but how many are harnessing its full power?

The Guardian
05/01/2015
The digital marketer's headache: ballooning big data

Never before have we had so much data at our disposal. It's being generated at a staggering rate and it's arriving from all directions. IBM predicts that, by 2020, the global population will generate 35bn terabytes of data every year.

UCFB
11/05/2014
Guest Lecturer Profile: Jamie Carragher

Seventeen years is a long time to have any job, but in football terms it's an eternity. This is how long Jamie Carragher spent at his beloved Liverpool Football Club before retiring in 2013, so it's easy to see why the Anfield faithful hold him so close to their hearts.