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Gina Gallagher

Freelance Writer/Best-Selling Author/Motivational Speaker/Golf Ball Chaser

Location icon United States

I'm Gina Gallagher, a versatile, award-winning copywriter, best-selling author, motivational speaker, mother, and sports enthusiast. In my nearly two decades as a freelance writer, I've written nearly everything -- from annual reports to ads, books to banners, and scripts to speeches. Sadly, I can't write prescriptions, though I have helped alleviate some of the workload stress my clients face.

I work with ad agencies, bank marketers, digital groups, business owners, and editorial departments to create compelling copy, content, and other communications that are on target, on time, and on budget. I bring fresh perspective, personality, and fun to every assignment and have a work ethic that builds trust, collaboration, and long-term loyalty.

My clients have the confidence that I will deliver what they need even before they need it with minimal direction, hassle -- or ego. They trust me to interface with their most important customers and the highest levels of their organizations. To them, I’m not an outsider, but a valued member of their team they can count on.

In addition to my work as a freelance copywriter, I've co-authored a parenting book, "Shut Up About Your Perfect Kid: A Survival Guide for Ordinary Parents of Special Children,' and travel the country speaking about the joys and challenges of raising children with special needs in a world pre-occupied with perfection.

When I'm not writing, I'm spending time with my family, reading, or looking for my lost golf balls in the woods.

To learn more about how I can help you, contact me.

Portfolio

Content/Editorial

Citizensbank
Cleveland Biz Brings New Life to Neighborhoods | Citizens Bank

By Gina Gallagher | Citizens Bank Contributor Situated on a convenient corner lot on Fleet Avenue in Cleveland's Slavic Village community, the massive 1890s-built property looked like something you'd see on home improvement television - in the "before" scenes. Inside, it was even worse.

Citizens Bank Learning
Top 5 Money-Saving Tips | Citizens Bank

Growing up, my parents often warned me, "Don't follow the crowd" - advice I've repeatedly shared with my own two children. Lately, however, I've realized that sometimes following the crowd can be a good thing (no disrespect, Mom and Dad). At least, when it comes to finding solutions to everyday challenges like saving money.

Citizens Bank Learning - Student Audience
The Impact of COVID-19 on Your College Plans | Citizens Bank

You had plans for college. You may have sharpened your No. 2 pencils for the SAT or ACT test you scheduled. Bought a hoodie for the school you've chosen to attend in the fall. Or signed up to study abroad next semester. Then COVID-19 happened.

Citizens Bank Learning
Manage Money Easier with Online and Mobile Banking | Citizens Bank

We all like to do what makes us comfortable. It might be changing into your favorite sweatpants at the end of a long day or visiting the same hairdresser or barber year after year. Many of us even have ways of managing our money that make us comfortable - like walking into your local branch and handing money to a teller.

Click RSVP Content Library
Wanna Get Away -- With Less Expensive Airfare?

Wanna Get Away - With Less Expensive Airfare? Planning to take off this winter season? Whether you're thinking about visiting loved ones, relaxing on a tropical island, or hitting the mountains for skiing, it's important to shop around for the best travel deals, especially airfare.

Citizens Bank Learning
Giving Youth in Detroit a Powerful Voice | Citizens Bank

Barbara Kellom remembers exactly when she got the news. She was on the phone with her business partner Angelika Jones when Barbara opened the email and read the exciting words before her. "I screamed," recounted Barbara, "for about 10 minutes."

Content Library
5 Answers to Difficult Interview Questions

5 Answers to Difficult Interview Questions Ask any job hunter and they will tell you; it's competitive out there. With recruiting managers flooded with resumes from qualified candidates, a job seeker can feel good about just being invited in for an interview.

Print/Online

UX - Mobile and Online

Citizens Bank Online

Provide copywriting and editing services on navigation, error messaging, FAQs, online and inline Help to improve the user experience.

Television/YouTube

Sundin Inc. Television/Online
A quick pivot for PNCU

As the Coronavirus situation continued to develop, and individuals and non-essential businesses were required to stay home, The Polish National Credit Union (PNCU) realized the spot they had created a few months ago would not work for their pending cable run.

Sundin Inc - Cable Television/Online
HPA Design for Charles River Bank

Approaching a new set of commercial spots for Charles River Bank, our goal was to tell stories that reinforced and supported the Bank's tag line - Personal Connections. Powerful Solutions. We also wanted a format that was easy and cost-effective to reproduce and would allow us to create multiple videos from one testimonial.

Blogs

Avidia Bank Blog
Finally, Something You CAN Do During COVID-19 - Take Charge of Your Money

Don't go out. Don't touch your face. Don't gather. Let's face it, during the COVID-19 quarantine, we've heard about a lot of things we shouldn't do. Frankly, it's left many of us asking one very important question: What can we do? Well, when it comes to managing your personal finances, the answer is...

Shut Up About Your Perfect Kid
11/20/2019
Bowled Over By a Romantic Gift Idea - Shut Up About Your Perfect Kid

By Gina, The Sister Afraid of Failure (Tall, goofy one) Let me preface this blog by saying I love my husband dearly. After 28 years of marriage, I can honestly say that I am more in love with him now than the day I married him.

Avidia Bank blog
Changing the Way Insurance is Delivered

Insurance isn't something most people spend a lot of time thinking about...that is until something happens. Iridi Tollkuci is not like most people. She thinks about insurance all the time. In fact, after working in the insurance industry for more than two decades, including a stint at a larger agency, she recognized an important unmet need in the industry.

Web Copy

Website and Strategy
Click RSVP

Need Better Email? Try a Better Email Partner. Email. It's still the fastest, most effective way for your bank or credit union to reach your customers anywhere, anytime. Unlike social tools, an email address is a system of record ... Continued

Auxani
Auxani Advisors- Website

We're an independent distribution company (IDC) founded nearly four decades ago to help financial advisors succeed. We are proud to provide access to the retirement industry's most innovative, patented, time-tested products from some of the most prestigious carriers in the industry.

Direct and Email

Other

Random House
Shut Up About Your Perfect Kid by Gina Gallagher/Patricia Konjoian

"One of the best parts of the book is that these two moms sound like...well, two moms. And two very funny moms at that. So you're going to laugh (a lot), and cry (a little), and you're going to hope for the best, and you're going to pray that someone can help their kids, and best of all you're going to know that you're not alone.

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