Gemma Dearing

Content Marketing, Editing & Copy Writing

United Kingdom

I am a content writer with experience creating engaging and SEO-driven copy to increase inbound traffic and lead acquisition. I have the best part of 6 years' experience working in senior content roles for a variety of international companies. I have worked for both the B2C and B2B markets creating content for the travel, e-commerce, search engine marketing (SEM) and higher education industries.

I have created a variety of content under several formats, which includes but is not limited to:

- Long and short-form SEO blog articles
- User buying guides
- Whitepapers
- Ghostwritten bylines for the press
- Infographics
- Whitepapers
- Webinars
- Press releases
- Interviews
- Website copy
- French to English translation

Portfolio
Slickdeals
DressLily Coupons and Promo Codes

Save on fashion and accessories with DressLily coupons and promo codes. Use these discount tips to get the latest trends at the best prices.

Frog and Freckles Travel Blog
02/13/2017
Can you visit Japan if you don't like fish or seafood? - Frog and Freckles

If a plate of fresh sushi at Tsukiji Fish Market in Tokyo sounds like your worst nightmare, we are probably in the same boat. Around the beginning of 2016 we decided that we would spend approximately 8 months in Japan and around the same time I, Freckles, made a New Years resolution to eat fish.

The Drum
eCommerce Expo 2015: Twenga's top five takeaways from Day 1

Olympia London opened its doors yesterday for the first day of eCommerce Expo 2015. With more than 180 e-commerce technologies and product providers, the event promised to offer the widest range of e-commerce actors than any other UK industry event - and it didn't disappoint.

Insights UK
05/09/2016
Search Engine Marketing whitepaper: How to leverage SEM to boost your business

With over 715,000 e-commerce businesses in Europe, the battle to acquire new customers is more competitive than ever, with Paid Search taking a rapidly growing percentage of advertising spend. Investing in Search Engine Marketing is no simple task as online advertisers are also required to keep up with the latest market trends.

Search Engine Watch
Eight most important PPC tips for online retail

With the share of digital ad spend at 29.9% in 2015 and expected to increase to 39.3% in 2019* the digital advertising marketplace is becoming increasingly competitive for ecommerce retailers. With this in mind, optimising paid search should be a priority for all retail marketers in 2016.

Insights UK
12/01/2015
The ultimate guide to Google Shopping Campaigns - Google Merchant Center

In this ultimate guide, we will be explaining everything you could ever want to know about Google Shopping : How does the platform work ? How can you optimise campaigns? What is Google Merchant Center? ...and more! Don't forget to check in regularly as we update this post with Google Shopping's latest features.

Insights UK
06/08/2016
[Infographic] An overview of e-commerce in Europe 2016: The facts and figures

With e-commerce growth expected to hit 16.7% in 2016, there is no doubt that online shopping is a big business in Europe. What do Europeans buy online? What are their preferred payment methods? What does customer acquisition look like on this continent? Twenga Solutions explores all in the 2016 edition of its e-commerce in Europe infographic.