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Erin Todd

Inbound Marketing + Content Creator

Location icon United States of America

With over 8 years of experience, Erin has worked with B2B, B2C, non-profits and small businesses enhance their online presence with creative storytelling, captivating visuals, intuitive user experience and achieving sustainable inbound marketing strategies that position businesses for success. When she's not writing, editing or planning, she enjoys hiking, competing in triathlons, and spending time with her husband and son.


Blogs and Articles

The Anatomy of a Well-designed Arm TV System

When evaluating entertainment solutions for your patient experience, you want to be sure the device and connected hardware are safe, proven, reliable, and are intuitive to patients. Here's a holistic overview of elements you should inspect to ensure you select the best arm-mounted bedside entertainment system for your patients.

How Nature Sounds Comforts Patients

It's no secret that anxiety plagues patients as they go through the uncertainty of healthcare treatments. Anxiety can also be exacerbated by medical circumstances such as drug use, phobias and mental disorders. Typical hospital environments don't make it easy for a patient to relax.

How a Bedside TV Creates an Alternative Patient Experience

Previously, we discussed the experience of a large-screen footwall patient TV and considered the user experience of a hand held tablet , here we will look at placing an interactive patient tv at the bedside. An alternative path to improve patient engagment and satisfaction is to mount a smaller smart, touch screen television on an arm close to the bedside for the patient.

10 Questions To Ask Before Purchasing Healthcare-Grade TVs

When shopping for entertainment solutions for patients, providers want to be sure the devices are safe, reliable, and are technically intuitive so they meet the high standards expected in healthcare. Since technology is constantly evolving, it can be challenging to know how displays differ technically from looking at them on the outside.

medTV Press Release

At the launch of PDi's new product and brand medTV this press release was published.

What do patients really want? 3 ways to deliver value to patients

When it comes to their care, what do patients actually say about what they want? Knowing the things patients really care about is the first step to creating a higher quality patient experience. A recent study conducted by the University of Utah set out to better define "value" as it relates to healthcare in the United States.

Horticulture Magazine
Science Matters | Project Budburst

During my editorial internship Erin was assigned a profile piece on Project Budburst. She interviewed the leaders of the initiative and developed the piece with minimal oversight.


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