Emma Smith

Hello 👋

I am a freelance content writer and copywriter with 10 years of experience working with agencies, small businesses and mental health publications.

I write compelling, high-quality copy that's clear, concise and simple (no fluff here). I have written in various mediums, but blog posts are my bread and butter. I can also optimise for SEO and humanise AI content.

Specialist areas include:

🧠 Mental health
👩‍💻 Tech
🏡 Parenting and lifestyle
✒️ Working with artists, poets and entrepreneurs

I also have two degrees...

First Class BA in Creative Writing and English Literature from the OU
High Merit MA in Creative Writing from Bath Spa University

As well as blog articles, I can help with:

✒️ Long-form guides, eBooks & whitepapers
✒️ Journalism, opinion pieces & thought leadership
✒️ Website copy & landing pages
✒️ LinkedIn post copy
✒️ Brand tone of voice & style guides
✒️ Customer comms, use cases & case studies
✒️ Recruitment & onboarding comms
✒️ Copyediting & proofreading

I've worked with a diverse range of clients, including tech companies, mental health websites, DEI consultancies and public services firms.

I am values-driven and like to work with companies or individuals who are making the world a better place in some small way.

If you want to chat or see more specific examples of my work, please email me at [email protected].

Here's what my recent clients say about me:

"Over the last 18 months, Emma has been trusted to write ranking SEO articles for one of our clients in the AI video space with tremendous results. Articles were consistently ranking on the first page of google every month.

Her drafts land closer to publish-ready than most writers I've worked with. She gets search intent, structure, and specificity without needing to be told anything. Always punctual and have never chased on any deadlines.

As we moved more of our writing pipeline to AI agents, Emma also took on the quality-gate role for everything that went out the door. Great instincts on where a sentence isn't earning its place and when to push back, and how to operate inside AI native workflows.

If you're looking for an SEO writer who brings real editorial judgement with her, Emma is someone I'd highly recommend." - Chief Operations Officer at a tech startup.

"It was a pleasure working with Emma. She quickly understood the scope of work and delivered efficiently." - Entrepreneur and Founder