United States
This is a small repository of my content marketing work. Over the years I have developed a varied content marketing portfolio. I have written everything including: Whitepapers, Blog Posts, Ebooks, Press Releases, and Enewsletters.
Along with content marketing, I have significant experience with reporting and other professional documents.
Web Content
Profile: Simple [A] handles Kentico integrations, management, and support across web properties, stakeholders, and audience groups. I created marketing collateral for Kentico to share with potential customers.
I wrote and edited marketing collateral in the form of one-sheets, brochures, and landing pages for Ektron to distribute to potential customers about Simple [A].
W-Systems delivers sales & marketing technology solutions and advanced training for SugarCRM, Goldmine, wMobile, MapView and related solutions. I provided Content Marketing Strategy Consulting, copywriting, and design consultation services.
Texas Children's Health Plan was founded in 1996 by Texas Children's Hospital. I provided content marketing strategy consultation and audit, and design consultation.
When Dr. Shel Wellness and Medical Spa did a major overhaul of their website, I was brought on to manage the development of the new website. I wrote several pages of content for the Wellness Services and Aesthetics sections.
Welcome to AustinHomeSearch, the official Austin real estate search brought to you by the Austin Board of REALTORS. While working for ABoR, I provided copywriting, and blog writing and editing services.
Austin Board of REALTORS® brings members quality MLS service, legislative representation, educational offerings and networking opportunities. I provided Copywriting and website management services.
As a need for new content, I worked with the surgeons and doctors and created a new services section for the website. The new updated pages increased document downloads and webform submissions by 20%.
PetAg provides a wide range of pet health products. Vet approved vitamin and nutritional supplements for treatment and prevention of pet diseases. I wrote the content and managed the development process for the e-commerce store.
SEO Optimized Content - High Converting
Ad Copy: Quality Software. Specialists with over 150 implementations. Stats: 2 of 6 Avg Ad Position, 100% in Top of Page
Ad Copy: Sitecore CMS Consulting - 15 years of CMS experience - Advice based on your software needs. Simplea.com Stats: 3 of 22 Avg Ad Position, 80% in Top of Page
Ad copy: Quality software. Specialists with over 150 implementations. Stats: 3 of 6 Avg Ad Position, 75% in Top of Page
Ad Copy: Certified software specialists with over 150 CMS Implementations. 3 of 9 Avg Ad Position, 60% in Top of Page
Ad Copy: Increase Content Effectiveness with targeted Content Marketing. Learn more. Stats: 5 of 22 Avg Ad Position, 75% in Top of Page
Custom 404 Page which I wrote as part of a website optimization campaign.
Strategic Partnership Pages between The Marketing Zen Group and The Trade Group.
Press Releases
Swipe2Give the cause marketing initiative focused on fundraising for nonprofit organizations is proud to announce their first partner, The Arthritis Foundation - South Central Region. Swipe2Give leverages business relationships between companies and non-profit organizations.
Lufkin, TX – March 12th, 2013 – DP Solutions, Inc., an innovator in customer relationship management (CRM) software for the heavy-duty truck industry, is
Lufkin, TX – November, 2012 – DP Solutions, Inc., in collaboration with Daimler Trucks of North America (DTNA), held their first UptimePro Forum in November
Turkey Trot Partnership Announcement
With monetary devastation and unemployment still rampant, one company has risen as a beacon of hope for every city in the nation.
Filler injections are now safer and less painful with the Needleless Technique
Articles
An article summarizing new details about lease accounting changes going into effect in 2014
There are generic CRM systems available for truck salesmen. But according to Lonestar Truck Group, SalesPoint is the only one that works for the truck industry
A whitepaper that walks the reader through the steps to choosing a new ERP solution.
Neighborhood residents can’t miss Charley’s Guitar Shop, a staple in the Dallas guitar scene since 1976. We spoke with Cooper, a part-time salesman at Charley’s and lead guitarist for Black Top Gypsy.
Wrote all basic eyecare articles for this section of the website.
What many people don't realize is that, for 1,000's of Americans each year, the 4th of July holiday often ends with an unfortunate trip to the emergency room.
IState Truck Center Service Manager, Carson Scheueffle, needed a software solution that could do customer and internal communication. IState chose UptimePro
A look at a popular question among real estate shoppers, "Do I need a broker?"
Whitepapers
A whitepaper that discusses how tourism companies can best benefit from using social media.
Tips for using Social Media and Digital PR at Trade Shows.
Blog Posts
If you’re in business — particularly in marketing, advertising, web development, sales or another other digital venue — then it’s safe to assume that you spend time on the internet reading. If you’re like me, you might tend to skim over terms that you don’t have the time to delve into. I’ve done that, and...
One of the fastest ways to build your customer base is by showing others how your current customers feel about your brand. Referrals are the fastest way to spread the word about who you are and what your brand is about. Referrals help you garner where you stand and can help you gain personal insight into your customers, allowing you to build upon and expand those relationships.
In my mind there’s nothing better than dazzling thought-provoking web content like an engaging Pinterest account or a well-written e-book.A few weeks ago I had an interview that started me thinking about writing this blog post.
There are many health benefits that our bodies naturally receive from exposure to sunlight.
September has been declared Healthy Aging Month to provide inspiration and practical ideas for seniors to improve their physical and mental well being.
School is out – or almost – and the beach plans are prepared and at the point of no return. Ah, the thought of basking by a beautiful beach of white sand,
Don’t stick to one format for every employer. Change the information so only the most salient experience is on it. Experiment with it. Make it the best it can be. Just be sure to put all the salient information into the resume that is required for a particular job description.
Interview Tips
With the job market flooded with professionals, it can be hard to gain an edge when trying to jumpstart your sales career. It can be stressful and confusing for new job seekers and seasoned veterans alike.
Promotional and Sales Tips
Fact or fiction? Find out which statements are complete myths when it comes to Austin’s real estate market.
Thinking of buying or selling real estate in Austin, Texas? That’s fantastic!
Looking for a sound financial investment?
Under the ECAD Ordinance, some Austin homeowners are required to have an energy audit performed on their home prior to selling it and share that audit report with potential buyers. In most cases, an audit is required for homes lying within the Austin city limits that are older than 10 years and serviced by Austin Energy. (Exceptions apply, so talk to your REALTOR® about whether the ordinance will affect you.)
All REALTORS® are real estate agents, but not all real estate agents are REALTORS®. What’s the difference?
Email Campaigns
Created and managed email strategy, managed design and development, analyzed email click through rates, opens, and reported to client.
Created and managed email strategy, managed design and development, analyzed email click through rates, opens, and reported to client.
Created and managed email strategy, managed design and development, analyzed email click through rates, opens, and reported to client.
Created and managed email strategy, managed design and development, analyzed email click through rates, opens, and reported to client.
Social Campaigns
Welcome to the company profile of Simple [A] on LinkedIn. Simple [A] has one mission. We provide top-of-the-line content support for large agencies and...
Welcome to the company profile of Sal's Pizza on LinkedIn. Family owned and operated since 1990.What has made Sal’s Pizza such a unique and successful...
Lead generation contest. With every 800 likes, someone wins a full year of free pizza.
This campaign raised money for the victims of Japan's Tsunami and Joplin's Tornado.
Books
I helped co-write and edit the SEO chapter in the second book edition.
Press Mentions/Quotes
I am quoted on page 23.
Whether you want to find interesting content or engage in worthwhile conversation, one of these hashtags will work for you.
Blog Rolls
Marketing Coordinator for DP Solutions, Inc., a managed services provider offering Dealership Management Software Solutions and IT Support to businesses.
The idea behind the SCM is that behaviors do not change in a single step. Rather, people tend to progress through different stages on their way to successful change. Also, each of us progresses through the stages at our own pace.