Elena Jumrukovska

Freelance Copywriter

Location icon Macedonia

Content Writing. Social-media Marketing.

Portfolio
Medium
09/26/2017
Knowledge Management and Competitive Advantage - Knowlocker - Medium

Globalization, liberalization, and deregulation have increased the number of companies, products and services competing for customers' attention, which has in turn made almost every marketplace a more difficult arena in which to operate. While in the past there was a focus on improving processes within disciplines such as finance, accounting and marketing, there was still a lack of optimizing processes between these disciplines.

Medium
09/26/2017
Internal communications - Knowlocker - Medium

Internal communications (IC) is the function responsible for effective communications among the employees within a company. Internal comms is becoming an ever more valuable tool for leaders to communicate to the rest of the company as they see the value in mobilising every employee to make a difference.

Medium
09/26/2017
Knowledge Management Barriers - Knowlocker - Medium

While most companies understand the enormous potential of knowledge management (KM), and its meaning for the organisation, there are a lot of obstacles that can stand in the way of successful implementation. Knowledge management failures and successes have been a topic of research and debate for many years.

Samples