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Elena Duggins

Freelance Copywriter

Location icon United Kingdom

Having worked over 4 years in a retail CRM facing role, I am experienced in writing copy for both customer communication and digital publication. I create compelling and contemporary copy and am able to adapt my writing style and tone of voice, dependent on brand values.

Based on my knowledge of customer behaviours and shopping patterns, I produce user-friendly digital content to boost brand awareness, retain loyal customers and engage the wider market. My no-jargon approach to writing ensures that customers understand your brand values and call-to-actions without overcomplicating your key message. I am a thorough researcher and efficient writer, ensuring quick, quality content. Please browse examples of my work below.

What I can do, for you!

Wesbite Copy: Landing Pages, Product Descriptions, SEO, Advertorial Copy, Customer FAQs, Brand Value Copy, About Pages

Short-Form Copy: Targeted DMs, Social Media Content, Blog Posts

CONTACT ME:
[email protected]

Portfolio
Clouds and Currents
06/01/2018
Our Story | Website Copy

One day in 2011, in a lovely little village in Essex, our Boss-Lady Bridget began to dream of creating personalised gifts for weddings. With a background in the Arts, her creative ideas and business savvy mind, her dreams were soon realised and Clouds and Currents was born! After taking over nearly every room of her little flat, all possible brain power and a helping hand from her husband Pete, it was soon time for the business to expand.

Think! Business Support
Our Services | Website Copy

Think! Property Maintenance understands the complex role that Property Managers undertake. 
We appreciate the importance of communication and consistency in the role and how these factors leave a lasting impression on your business and tenants alike. With an excellent team 
of engineers and contractors along with a dedicated office hub; we are committed to providing 
a first class service.

Clouds and Currents
08/01/2018
Customer FAQs | Website Copy

How long will my order take to arrive? Each of our items are made to order and skilfully handcrafted in house, by our team of makers. A non personalised order is usually made within 1 working day, but personalised orders take an additional day, to ready your order and make sure it's perfect! You'll find us in the studio Monday to Friday, so if you place an order before 1pm on a working day, we'll try our very best to make and dispatch it on the same day. If you place an order after 1pm on...

Clouds and Currents
08/01/2018
Meet The Makers | Website Copy

It's so lovely to meet you! Here at Clouds and Currents, we're a friendly, creative team of marvellous makers who believe in creating the highest quality, personalised gifts, helping 
you to escape the ordinary gift-giving experience.
 We design and make every item from scratch, so forget about robotic production lines and 
giant warehouses - we do things a little differently! Meet the team responsible for 
transforming your special occasion into something a little more extraordinary.

Clouds and Currents
05/18/2018
How To Plan Your Dream Tropical Wedding | Blog Post

Have you been dreaming of a tropical wedding, surrounded by sun, sea and sand, with all of your closest friends and family around you!? While we know it's not always possible to travel to exotic climes - perhaps the tropical heat is not your thing, or maybe the long travel arrangements are a little daunting, there are still plenty of wedding ideas to help cheat your way to tropical paradise.

Clouds and Currents
04/01/2019
Social Media Kit | Blogger Package

A warm hello from us all at Clouds and Currents! We’re on the look out for our next brand ambassador and we think you’d be a great fit! Here at Clouds and Currents, we’re dedicated makers, designers and lovers of all things creative. We create unique, bespoke and fully personalised products for those extra special occasions in life.

Private Client
03/11/2018
A Mother's Day Celebration | Blog Post

According to the dictionary, the term ‘Motherhood’ means ‘the state of being a Mother’ but we think this sounds a little dull. We prefer to think of the wonderful world of Motherhood as a Sisterhood of stretch-marks, late nights and milk runs. As a Mum, you’ve powered through pregnancy and laughed in the face of labour (albeit gas induced) to become a lifetime member of an elite club. At times you’ll feel stressed, tired and a little fed up. From new Mums, step Mums, those we affectionately...

PDQ Furniture
Website Copy (In Progress) | Unpublished

Here at Think! we provide stylish furniture and space saving storage solutions. Our range of quality products ensure maximum efficiency and organisation for your work force. Whether you're looking to organise your work space, staff area or home office, we guarantee we'll have furniture solutions to suit your needs. Simply browse our online store, choose your products and place the order. With super fast delivery and installation included; order today to receive within 10 working days.

Private Client
12/01/2018
A Winter Wedding | Blog Post

It’s safe to say winter is definitely here! It was rather chilly in our studio this morning and the hot drinks were flowing! We’ve got some mixed feelings in the studio about the presence of winter. For some of us, Winter brings cosy nights inside, heating on, enjoying warm treats and preparing for Christmas, however for the rest of us, the threat of snow, defrosting the car each morning and the oh-so cold weather is a little too much to handle- bah hum bug! With one of our team members off...

Clouds and Currents
05/21/2018
Show-Stopping Cakes | Blog Post

With so much inspiration available, we've indulged in some key wedding cake trends to help you choose which is best, for both you and your partner! Drip Cakes - This is a trend that has rapidly become a firm favourite in the world of impressive wedding cakes.