Denise Tench

Content and SEO Specialist, Manchester UK

United Kingdom

I'm Denise, a reliable and professional copywriter, SEO specialist and CIM-qualified marketer. With over 13 years of experience in B2B, I help my clients boost their SERP rankings, improve their content and generate ROI.

An excellent copywriter adapts quickly to the tone, style and needs of a diverse range of users. I have written authoritatively about countless industries and subjects. These range from technology, SaaS, engineering, cloud software and food technology to travel, music and art.

Below is a very small selection of my work - please get in touch if you have any queries.

Portfolio

Website Copywriting and SEO

Radnor Hills
05/01/2020
Product labels and Web Page Copy

Writing creative and on-brand product labels and web page copy for the premium soft drinks brand, Radnor Hills.

Adora Childrenswear
04/01/2020
SEO-Optimised Web Copy

Writing and SEO-optimising the'About Us' section for a luxury children's clothing supplier, specialising in unique labels imported from Spain and Portugal.

Jeeves of Belgravia
01/20/2020
Case Study Writing and SEO

Writing case studies to illustrate the excellent designer handbag, clothing and accessories restoration work carried out by Jeeves of Belgravia, London's finest dry cleaners.

Jeeves of Belgravia
01/06/2020
Website Copywriting and SEO

Complete re-write and SEO of Jeeves of Belgravia's website, royal warrant holder and the finest dry cleaner in London. Published in time for the company's 50th birthday.

BeardedCamera Wedding Photography
09/02/2019
Website Copywriting and SEO

I wrote and optimised the entire BeardedCamera website for north-west wedding photographer Radek Wesolwski, getting his first SERP rankings in a competitive industry.

Tim Hensel Wedding Photography
07/10/2018
Website Copywriting and SEO

I re-wrote and optimised existing copy on Tim Hensel's website. I also look after the back-end of the site through the CMS and monitor SEO rankings on a monthly basis.

Alenik Advanced Dentistry
06/15/2017
Website Copywriting and SEO

Creation, copywriting and SEO optimisation of a website for a brand-new Manchester city centre dentistry.

Tinnitless
06/01/2017
Website Copywriting and SEO

Copywriting, SEO and website creation for a crowdfunding client who has invented a device for the alleviation of tinnitus symptoms.

Intertek Exploration and Production
12/01/2014
Website Copywriting and SEO

Writing, SEO optimisation and complete re-write of 90+ oil and gas, corrosion and microbiology web pages for FTSE 100 company.

Blog Writing

Jeeves of Belgravia
03/02/2020
Blog Posts for Dry Cleaning Industry

A series of blog posts for London's finest dry cleaners, Jeeves of Belgravia. Highlighting topical issues, environmental efforts and industry issues in the businesses' unique tone of voice.

Tim Hensel Photography
02/22/2020
Blogs for Wedding Photographer

I write all blog posts for Tim Hensel, a photographer based in Kent, UK. The focus is on boosting organic search rankings and longtail SEO keyphrases.

Accordia Group
03/26/2018
Blogs for Cloud Technology Solutions Business

Writing a series of blog posts for IT providers Accordia Group. The main aim of the posts was to illustrate their expanding offering of cloud-based packages.

Ingredion
05/01/2019
Blogs for Global Food Ingredients Company

Blog posts for global food ingredients supplier and Fortune 500 company Ingredion, between Nov 2017 and May 2019. Subjects included topical issues, such as clean label, nutrition and health.

Social Media Account Management

Manchester Codes
02/22/2020
Social Media Copywriting and Account Management

I manage and provide copywriting for all four social media platforms - Facebook, Instagram, Twitter and LinkedIn. My content has led to a significant boost in engagement and enquiries through social channels. The college sold all upcoming course spaces after I took this role in November 2019.

Marketing Literature

PR and Magazine Features

OE Digital Magazine
08/01/2015
Technical Article for OE Digital Magazine

Copywriting and final editing for FTSE 100 company magazine's oil and gas article on OE Digital Magazine prior to technical input by a colleague.

Travel Writing

Travel.Art.Coffee
02/11/2020
Travel Blogs

Writing for my own personal travel blog for fun, fuelling my love for independent budget solo travel, coffee and art.

Spotted by Locals
02/01/2020
Travel Writing by Locals

I am one of the Manchester team for Spotted by Locals. Our global network of travel writers shares their favourite spots that aren't in the guidebooks. Our mission is to combat overtourism by showing travellers hidden gems and tips.

Eurail Travel Magazine
11/01/2019
Off the Beaten Track

Contribution to an article in Eurail magazine. Encouraging travellers to visit unique, quieter spots off the beaten track. Part of an ongoing campaign to tackle overtourism by our Spotted by Locals travel writers' network.

Spotted by Locals | Denise Tench
05/09/2017
48 Hours in Manchester

Welcome to Manchester - a pulsing metropolis with a reputation for innovative music, big-name sports, scientific invention, unrelenting nightlife, sarcasm, realism, and grit.

BootsnAll Travel Articles
03/10/2016
11 Ways to Save Big on a Trip to Japan

The mention of Japan always seems to invoke the same response in uninitiated travelers - "But, isn't it expensive?" No, no and no again. Japan is often, unfairly, pegged as a budget-busting destination - a reputation that could be discouraging for frugal wanderers.

Simonseeks
The Mystery of Usuki's Sleeping Buddhas

For a corner of Japan less worn on the map than the manicured gardens of Nara or the bustling temples of Kyoto, take a trip to Usuki on the east coast of Kyushu. Just outside of this small castle town, groups of ancient stone Buddhas sit suspended in line, fashioned into hillsides of soft rock formed thousands of years ago from the eruption of nearby Mount Aso.

Simonseeks
Set your compass to cool in Harajuku

It's true that in some ways, Harajuku is as fickle as the teenage girls that screech over the plastic phone charms dangling from its jam-packed shopfronts and only moves as fast as the latest fashions.

Simonseeks
01/08/2013
Kyoto's best-kept secret

My first time in Kyoto, a couple of years ago, was not wholly successful. Like many people, I'd heard too much about how it was the cultural capital of Japan, the hub of all tradition, where it was impossible not to have the very best time.

Music Features, Reviews and Interviews

Silent Radio
LIVE: DELIA DERBYSHIRE DAY - 10/06/2017

BAND ON THE WALL, MANCHESTER - In the early hours of the morning at London's Maida Vale Studios, Delia Derbyshire unravelled an entire reel of tape down the length of a long corridor. After finishing an almost-perfect track, she had identified a single note out of sync.

Silent Radio
LIVE: MAXIMO PARK - 19/05/2017

ALBERT HALL, MANCHESTER - "This is a song about waiting for something to happen in your town," Paul Smith announces to the hot, heaving crowd before the opening bars of 'Graffiti' build and smash over an electrified crowd. After also selling out the Albert Hall in 2015 with their A Certain Trigger tenth anniversary tour, [...]

Silent Radio
LIVE: JAPANDROIDS - 04/05/2017

GORILLA, MANCHESTER - Some bands find their earlier years to be their most challenging, striving for recognition with unspectacular debuts, later hitting the big time with a breakthrough album (Prince, Bob Dylan, David Bowie, Sonic Youth, Blur etc.). Many more make an astounding debut, then sink without a trace after the dreaded second album [...]

Silent Radio
03/03/2016
ALBUM REVIEW: NADA SURF - YOU KNOW WHO YOU ARE

If trends are thunderbolts, burning out in a flash in a desperate bid to be noticed, Nada Surf is a cloud drifting to its destination, confident of its place and immune from the fluctuating scenes around it. The general consensus among music critics is that playing on proven strengths and retaining your existing fanbase signifies [...]

Silent Radio
LIVE: PUBLIC SERVICE BROADCASTING - 20/10/2016

THE ALBERT HALL, MANCHESTER - We may have failed to land a probe on Mars this week, but despite the project coming crashing down to Earth, Manchester's love of science is still in orbit. So much so that the city's tenth annual Science Festival is being opened this year by the recently much-celebrated Public [...]

Silent Radio
LIVE: NITIN SAWHNEY - 20/11/2015

GORILLA, MANCHESTER - I once heard a theory that it takes an average of seven years to master a trade or profession. Translated into musical instruments by this premise, Nitin Sawhney must be at least 300 years old. The impossibly talented singer, songwriter, multi-instrumentalist, producer, actor, screenwriter and in recent years radio show host, [...]

Silent Radio
05/26/2015
LIVE: LIVERPOOL SOUND CITY - 22/05/2015 - 24/05/2015

DOCKLANDS, LIVERPOOL - It has been said that Peter Cook was a comedians' comedian and something of a hidden gem during his time. To hijack this vein of thought, Liverpool Sound City is most certainly a creatives' festival. From the first day, with action centred around Q&As with industry veterans including Slits guitarist and [...]

Virtual Festivals
Primavera Sound 2010 - Virtual Festivals

Set in the Parc Del Fòrum in Barcelona, Primavera works closely with ATP Festival organisers who curate one of the four large stages. Generally taking place between May and June, the festival has attracted crowds of up to 60,000 over the weekend, drawn by the music as well as Barcelona's famous architecture, coastline and nightlife.

Silent Radio
07/10/2015
LIVE REVIEW: Low at Manchester Cathedral

MANCHESTER CATHEDRAL, MANCHESTER - Tonight's line-up in the celestial surrounds of Manchester Cathedral would have been on my fantasy gig list as a student in the early 2000s. The crowd tonight reflects that age range - seasoned indie brooders making a twilight trip outdoors for what is an unusually long set in a slightly [...]

Silent Radio
10/02/2016
Album Review: Mercury Rev - The Light In You

Pressing play on a Mercury Rev album is like the aural equivalent of opening a volume of fairy tales. You know you'll be in for an intense and evolving series of narratives infused with melancholy and introspection best enjoyed in its entirety as an immersive experience.

Silent Radio
08/15/2015
LIVE: ESPER SCOUT - 15/08/2015

FALLOW CAFE, MANCHESTER - August in Fallowfield is the depths of tumbleweed season, with students having committed their post-graduation mass exodus a month previous and a new influx of freshers still several weeks away. Even Saturday night is quiet, with the closure of the once-prominent Baa Bar adding to the eeriness.

Interviews

Highvoltage
02/11/2012
Interview: Frank Zappa's Mothers of Reinvention

On November 3rd, the Deaf Institute is set to come alive with the psychedelic, mind-bending, decades-honed tunes of Frank Zappa, as members of the legendary musician's band, under the name of the Grande Mothers Re:Invented, have scheduled a rare gig in Manchester.

Silent Radio
26/03/2010
INTERVIEW: THE JIM JONES REVUE

"Built to take on America" - The Jim Jones Revue From their weird name to their attention-grabbing sounds, The Jim Jones Revue have been creating a buzz on the gigging circuit since they formed back in 2007. With textured heavy guitars shot through with honky tonk piano and 50s rock 'n' roll, the [...]

Silent Radio
14/02/2011
INTERVIEW: APRIL MAYBE MAY

Sometimes, the anticipation surrounding a gig can build up an expectation that, sadly, isn't met on the night. However, this also works the other way around - something that was proved to your humble writer last month upon diving into a snowed-in arthouse cinema in Cumbria for a quiet beer.