United Kingdom
A highly skilled, versatile creative copywriter and content editor with a wide range of experience including sports & online gaming, renewable energy, history, health, fitness and nutrition.
Based in Herts UK, just outside London. Servant to two cats, sometime rescuer of local mice.
Medium Articles | George Orwell
The first of a four-part series: Such, Such Were the Joys, Burmese Days, Down and Out, The Road to Wigan Pier and the incredible Eileen Blair. “My whole life, every white man’s life in the East, was one long struggle not to be laughed at”.
Orwell didn't rate Spanish martial qualities: "In trench warfare five things are important: firewood, food, tobacco, candles, and the enemy. In winter on the Zaragoza front they were important in that order, with the enemy a bad last."
“During the war of 1914–18 the English working class were in contact with foreigners to an extent that is rarely possible...they brought back a hatred of all Europeans, except the Germans, whose courage they admired”.
Brand Guidelines & Website
Working closely with CEO Matt Parkes and the SEO, UX and creative teams I designed the content structure and wrote original copy for the entire website.
Working closely with CEO Steven Li and the SEO, UX and creative teams I designed the content structure and wrote original copy for the entire website.
A comprehensive resource to help BetVictor customers stay in control of the time and money they spend gambling. Co-authored by myself as lead with Senior Copywriter, Joe Bibby.
A collaborative effort from the BetVictor creative team, with brand guidelines updated to align with our rebrand. Co-authored with Joe Bibby.
Wine, Health & Electric Vehicles
Written with two other contributors from the Hive Electric Vehicles team; the site has since been updated but copy is broadly the same.
An SEO article I wrote for A&W Moore, a family-run UK business and producers of the finest wine racks available to humanity.
An in-app customer journey I wrote for a Berlin-based company promoting holistic health and intermittent fasting.