United States
Let's write your story together
I am an award-winning, copywriter, content creator, and social media strategist based in Dallas, Texas. With 15 years of experience crafting engaging brand content, I can help businesses and brands find their voice and tell their story. I'm a strategic thinker who is comfortable executing short-term priorities while also driving toward long-term product and marketing strategies.
I've pretty much written it all -- from annual reports to sales tools, blogs to web content, and social media posts to video scripts. I can't write prescriptions, though I have helped alleviate some of the headaches my clients face. I bring a fresh perspective to every assignment and have a personality that builds trust, collaboration, and long-term loyalty. Clients rely on me to create compelling copy, content, and other communications on target, time, and budget.
Place me on a team with a great art director and we’ll be unstoppable. The snappy copy and creative ideas are on me.
AWARDS AND AFFILIATIONS:
Winner, 2023 Gold MarCom Award – https://enter.amcpros.com/marcom/winners/
Member, American Marketing Association
Rising Star, ClubCorp National Awards
ADDITIONAL EXPERIENCE:
- Clearesult, Sr. Copywriter and Content Lead
- Conway Marketing Group, Account Manager/ACD, Copy
- Assistant Communications Director, Parish Episcopal School
- AMN Healthcare, ACD, Copy
- National Accounts, Marketing Manager, American Heart Association
- Program Marketing Manager, American Heart Association
- Copywriter, ClubCorp
PUBLICATIONS
- Circulation Research Journal
- The Knot
- Gold Digest
- Dallas Morning News
CERTIFICATIONS
- Google Ads Measurements Certified
- Google Display Ad Professional Certified
- HubSpot Academy Content Marketing
- HubSpot Academy Inbound Marketing
- Google Project Management Certified
WHAT I DO:
- Blog posts
- Web content
- Email marketing
- Press releases
- Google ads (Display, Search, Paid)
- Organic social
- Project management
- Sales Enablement Tools (case studies, product descriptions, sell sheets, blogs)
- Customer Profiles/Testimonials
- Interviews
READY TO DELEGATE? CONTACT ME BY EMAIL: [email protected]
Check out my work below.
What is self-advocacy? Everyone wants a healthy mama and baby at the end of pregnancy. But how you experience your maternity care also matters. Whether your pregnancy is straightforward or needs more medical help - if you give birth in a hospital, a birth center, or at home - you are entitled to health care [...]
Project Brief: The client wanted to promote HVAC rebates with a video of tips explaining how to prep for the summer heat. Deliverable: Explainer video script and storyboard. Outcome: 2023 Gold Marcom Award Winner
Project Brief: The client launches monthly promos on energy-saving products on the client's web banner and tile.
Project Brief: The client was trying a new medium and wanted to create a pizza box ad to promote an appliance rebate program.
Project Brief: The client wanted to create a paid ad campaign to promote fall rebates.
Project Brief: Save the legs, save the feet, save the heart. As part of an awareness campaign for an industry-funded program, a full-page ad was placed in journal publications expanding reach to new readers while engaging with current audiences.
Project Brief: Traditional full-page ad to promote membership benefits of local golf club and resort.
Project Brief: Development and successful launch of the innovative mobile app, AHA Guidelines on the Go, establishing new benchmarks for accessibility and convenience in the industry.
Project Brief: Blog copy - Rebounding Economy Signals Opportunities for Businesses
Project Brief: The client wanted to create an easy-to-use, interactive tool that empowers doctors and nurses to engage patients diagnosed with peripheral artery disease. Users could access resources and the AHA’s latest patient engagement tools to deliver effective patient education.