Bryan Ryckman

Results-oriented communications & global sales enablement

United States

Portfolio
Global sales enablement and storytelling (Apple)
Apple is best for business

Do you know how hard it is to get 750 global salespeople to listen to anything for 27 minutes each week? See how I did it. Listen to some of the stories that I told.

Strategy and culture communications (Procore)
You are the strategy

Employee Voice Surveys showed the need for greater recognition and more frequent updates on corporate initiatives. I created the “You Are The Strategy” campaign to address these requests.

Special events (Procore)
Where big ideas get to work

The world’s biggest construction technology conference had an employee engagement problem. I executed a campaign to put employees at the heart of Groundbreak 2022.

Employee communications (MillerCoors)
Beer is personal

Employees won’t remember what you told them; they will remember how you made them feel. This campaign for a Customer Supply Chain employee meeting generated passionate engagement.

Customer communications (MillerCoors)
For better or for worse

Everyone loves good news. What happens when the news you have to share is bad? Like, your beer won’t be arriving until the day AFTER the Super Bowl?

National award-winning training (Crestcom)
Training with bite

Over 15 years, I wrote 125+ modules of soft-skills and sales training for Crestcom International. This training was honored with a “National Training Award” from the United Kingdom for its impact.

Strategic sales enablement (Crestcom)
Scary good performance

Over 18 years, I used weekly issues of "The Best of Crest" to chronicle the adventures of Crestcom licensees and transform them into the most incredible salesforce the world has ever known.

Executive communications (Crestcom)
Put some heart into it

Poor communication is the number-one cause of leader failure. My words were used by 200 business owners in 60 countries for 15 years, increasing franchise value by 20 percent.

Results through service (Crestcom)
Love what I do

Beyond the things I create, my proudest professional achievements are the service I deliver and the relationships I’ve built around the world. I've loved every job I've ever had.