Anita Chung

Content strategist and international project management professional

Location icon Hong Kong

• Extensive experience from leading global mass media companies and satellite networks, local free-to-air broadcaster, Chinese video-on-demand/social media website, and film distributor start-up; and project implementation of world-class events and trade expositions.

• Areas of expertise include content management, acquisition, programming, and distribution; data analysis and research. Practiced hand at licensing communication, rights management and project planning and execution.

• Passion in entertainment contents, good knowledge of Hollywood and Asian film and TV industry standards and media distribution landscapes; exceptional perception of identifying product values and market positions.

• Skilled cross-cultural communicator with experienced fluency in bridging across different functions and levels; excellent fluency in English and Mandarin, native Cantonese speaker.

Local digital content platform (web content management)


Leading broadcast tv network (programme sales services)
CBS Broadcast Asia Inc.

Managed terrestrial, cable, VOD, PPV and satellite rights to more than ten countries throughout the region for entertainment, public affairs programs, and hard news services.

The leading free-to-air English-language channel in HK (Programme purchasing)
Television Broadcasts Limited

Pearl channel aims to bring viewers TVB production and high-quality programmes across a range of genres which includes movies, drama, lifestyle and documentary acquired from different corners of the globe.

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